Earlier we have mentioned that your content should be accessible and understandable by both user and search engine crawler. Adding structured data markup code on your website helps search engines to understand and index your website and content.

Using Structured Data Markup you can tell the search engine about your website niche like what you sell and different services offered by your website. Using structured data markup you can add rich snippets to make your search results more attractive. Adding review and start rating attracts user attention and persuades them to click on your website.

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