Urbana is the literary and arts magazine for the Eduardo J. Padron Campus, which serves as an outlet for creative expression for every student on campus. Contributors are encouraged to express their thoughts and emotions with no censorship or filter.
This year we had a goal to increase student engagement on our campus. During the school year, we organized a strategy to increase the interconnectedness between the student body and the magazine.
Through on campus events, messaging groups, news alerts, and social media platforms, we kept the student body informed and engaged.
To further achieve this goal we created, "UrbanArts," a social media campaign which went on for ten days. This campaign brought student engagement during the tough COVID-19 quarantine. Every day we connected with the students with content that could make their stay at home productive and active for the mind!
DAY ONE OF URBANARTS
Day Two
Day Three
Day Four
Day Five
Day Six
Day Seven
Day Eight
Day Nine
Day Ten
We are proud to use our platform to spread positivity and helpful information for our audience during this global pandemic!
Urbana staff members unite in the midst of a global pandemic and quarantine through the power of music. Though we are physically separated, we are united and lending our hand with a message of hope. The power of music, community, and storytelling is limitless. Take our hand. Together we can with this fight.
Social Media Manager- Barbara Silvera Ramirez