I create keyword optimized blog post. I follow the best blogs in the niche area to understand what form of writing is the standard for the given business; and double check for plagiarism, grammar, and host website guidelines.
SOCIAL MEDIA MANAGEMENT
I determine which channels are the best for the given business and devise a plan to attract new prospects while nurturing the existing customers.
A plain text has far less chance to score against 8 second attention span. Social media posts and content for marketing should be rich in visuals to make a lasting impact on the customer. I create visuals optimized for different social platforms.