President of the IC chapter, graduate student Nickie Griesemer, started the campus organization last year.
“We try to bridge the gap between the medical and wellness communities by providing complementary therapies like acupuncture, yoga, massage therapy, and nutrition counseling, things like that to women and men on campus affected by breast cancer,” Griesemer said. “It’s not just research. That’s all important, but it’s a different component actually providing something to the women and men with breast cancer.”
Varsity sports teams’ partnership
To raise money, the IC chapter developed a partnership with the varsity sports teams. They run a “Pink” game, meet or match for every sport once during the sports’ respective season. The most recent “Pink” meet was the Ithaca Bomber Invitational for the men’s and women’s swimming and diving teams.
Griesemer is also a diver on the women’s diving team, and she used that connection with the college’s varsity athletics to develop its current partnership. She said the teams would wear something pink during the event like socks or laces and have them make a raffle basket.
At the “Pink” game, IC Unites for HER sets up a table selling merchandise, including t-shirts, bags, baked goods and other accessories. All proceeds help those fighting breast cancer in the Ithaca College community pay for a form of complementary therapy.