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BRIDGING RESURGENCE recognizing the resilient diaspora and eco-urban futurism

The Loisaida Festival is the largest ethnic community pride festival in the Lower East Side. Over 25,000 converged on Avenue C— Loisaida Avenue to participate in last years amazing street fair event. More locals, citywide, regional and global visitors pack the Avenue every year.

The Loisaida Festival offers diverse manifestations of the Puerto Rican and Latino cultures expressed through music, dance, live theatre performances, cuisine, and the arts and crafts of the many artisans that are our prime vendors. Besides delivering top-notch live musical entertainment that features well-known names, the event is also a venue for local artists and emerging talent. It also serves as an important vehicle to disseminate educational, wellness and community services information to its visitors.

The Loisaida Inc. Center // (646) 726 –4715 // info@loisaida.org // www.loisaidafest.org Loisaida, Inc. is an Affiliate of the Acacia Network

Iris Chacón performing in 2016.
Calma Carmona performing with Chicano Batman on the Main Stage, 2015.
Puerto Rican actor and Loisaida native emcees the 2015 Loisaida Festival.

The Loisaida Festival, along with the colorful and expressive Artist/Community Parade that precedes and kicks-off the day-long event, have become the annual signature Loisaida, Inc. production that brings together all cultures to celebrate the inclusive spirit of the LES. Funds raised go directly to our non-profit for programming and community services that are based out of our new Loisaida Community Center on 9th Street and Avenue C, where we now enjoy a long-term lease [50 years] for our 10,000 square foot facility.

The Loisaida Inc. Center // (646) 726 –4715 // info@loisaida.org // www.loisaidafest.org Loisaida, Inc. is an Affiliate of the Acacia Network

Costumed participants kick off the Main Stage entertainment at noon.
Loisaida Artistic Residency recipients created a series of "Cabezuedos" or effigies of community icons, 2017.

Our corporate, public and individual supporters that contribute generously to the event appreciate that the Sunday, May 27th Festival is a true culmination of a year-long community curated program of workshops, residencies, intergenerational activities and partnerships that are the foundation of, and create the energy and impetus behind the Festival. Your support guarantees innovative cultural and community development programs in media and technology, healthy living, as well as our culinary arts component in our new upcoming teaching commercial kitchen.

From contract to cleanup, the Loisaida team aims to meet sponsor expectations at every level providing an excellent opportunity to engage thousands of festival visitors on the day, and display branding Logo throughout social media, and beyond, for many preceding and subsequent months.

The Loisaida Inc. Center // (646) 726 –4715 // info@loisaida.org // www.loisaidafest.org Loisaida, Inc. is an Affiliate of the Acacia Network

An array of artisans and vendors display their work on the Sunday Street Fair.
The New York Knicks in 2017
“Be part of a memorable time while making an investment that will bear fruit for our community long-term.” Libertad Guerra, Loisaida Director
Director Libertad Guerra with the 2016 and 2017 MC, JW Cortes.

Support the 31st Annual Loisaida Festival

BECOME A SPONSOR TODAY!

The Loisaida Inc. Center // (646) 726 –4715 // info@loisaida.org // www.loisaidafest.org Loisaida, Inc. is an Affiliate of the Acacia Network

Anchored at La Plaza Cultural Community Garden, the Loisaida Festival Theater Lab presents a wide variety of theatrical presentations ranging from well-established veteran companies, up-and-coming theater troupes to local youth productions in a green family-friendly outdoor environment.

Event Reach

May 28th, 2017—30th Anniversary Festival attendance hit an all-time high of 30,105.

Web Reach

April, May and June 2017 Impressions for #LoisaidaFest on media platforms: 3,344,667

Social Reach

During May 2017 our reach on social media was 1,559,967 with approximately 5,568,165 impressions under the hashtag #loisaidafest on the most popular social media platforms.

Mainstream and Local Media Reach

560,706,783

Unique visitors per month from Jan—May 2017 secured across all platforms.

Sponsorship Opportunities

LOISAIDA PATRON SPONSOR

Sponsorship Level - $50,000

• Patron Level recognition on all advertising and promotional materials; electronic media, and print.

• Patron Sponsor logo on the Festival Main Stage, press releases, all promotional materials, event program, and map.

• Patron Sponsor Company banner at Loisaida Festival.

• Two outfitted [tables, chairs, banners] prominent Loisaida Festival Booths.

• Patron Company logo and web-link on Loisaida Festival and Loisaida, Inc. websites.

• Ten guest Invites to Loisaida Festival Media Awards Reception.

• Public Recognition at Loisaida Festival Opening Reception with greeting opportunity for Sponsor representatives.

• Patron Sponsor Company mention by MC on Main Stage at various intervals.

Festival Awards Reception and Kick Off takes place in the newly renovated facilities at 710 east 9th street.

LOISAIDA PRESENTER SPONSOR

Sponsorship Level - $25,000

• Presenter Level Sponsor recognition on all advertising and promotional materials; electronic media, and print.

• Two outfitted [tables, chairs, banners] prominent Loisaida Festival Booths.

• Presenter Company logo and web-link on Loisaida Festival and Loisaida Inc. websites.

• Eight [8] guest invites to Loisaida Festival Media Awards Reception.

• Public Recognition at Loisaida Festival Opening Reception.

• Company mention by MC on Main Stage.

The Viva Loisaida Awards, recognizing outstanding members of the Loisaida Community, are presented at the Kick Off and at the Sunday Street fair. Pictured: Congresswoman Nydia Velazquez, Raul Russio, CEO of Acacia Network, and Former New York City Council Speaker Melissa Mark Viverito in 2015.

LOISAIDA PARTNER SPONSOR

Sponsorship Level - $10,000

• Recognition on all advertising, media and printed materials.

• One Loisaida Festival Booth.

• Company logo and web-link on Loisaida Festival website.

• Six Invites to Loisaida Festival Media Awards Reception.

• Recognition at Loisaida Festival Opening Reception.

• Company mention by MC on stage.

Director Libertad Guerra presents Carlina Rivera, District 2 City Councilmember, with the 2016 Viva Loisaida Award.

COMMUNITY PARTNER SPONSOR

Sponsorship Level - $5,000

• Recognition on all advertising, media and printed material.

• One Loisaida Festival Booth.

• Company logo and web-link on Loisaida Fest website.

• Four Invites to Loisaida Festival Media Awards Reception.

• Recognition at Loisaida Festival Opening Reception.

• Company mention by MC on stage.

The Annual Loisaida Festival Poster, created by the artist Adrián Viajero, in 2016.

NEIGHBORHOOD FRIEND SPONSOR

Sponsorship Level - $2,500

• Recognition on all advertising, media and printed material.

• One Loisaida Festival Booth.

• Company logo and web-link on Loisaida Festival website.

• Two Invites to Loisaida Festival Media Awards Reception.

CELEBRATING THE LATINO HEART BEAT OF THE LOWER EAST SIDE

The Loisaida Inc. Center // (646) 726 –4715 // info@loisaida.org // www.loisaidafest.org Loisaida, Inc. is an Affiliate of the Acacia Network

Created By
Loisaida Inc.
Appreciate

Credits:

Photos by: Ryan John Lee, Olivia Paschkes, and Javier Romero

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