The UNC/ADobe digital literacy partnership (From a Faculty Perspective) Todd Taylor -- Distinguished Professor of English and Director FY Writing Program

Our Lives Together

Carrie Lewis

Sx sells

An excellent, innovative, outcomes-oriented Student Experience is the most compelling reason for faculty to want to invest in an Adobe Creative Cloud campus-wide license partnership.

It takes a sandwich

The UNC/Adobe Digital Literacy Partnership required the tasty combination of (from top-to-bottom):

  • crown bun: CIO
  • protein: Student Experience
  • toppings: front- and back-end support staff
  • bottom bun: faculty

Adobe Across the curriculum

Adobe Creative Cloud is already a no-brainer for creative areas of the curriculum, such as communications, art, and journalism. A campus-wide license concept aims to impact potentially every area of the curriculum, in every school, major, and department -- transforming Adobe Creative Cloud into something much more: Adobe Critical Cloud to promote learning through critical thinking, potentially in every class, all of the time.

Thus, first-year writing programs, like the one at UNC, are natural allies for promoting digital literacy across the curriculum. Most every Writing Program Director will be deeply familiar with the concepts of multimedia and multimodal literacy.


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