SoccerBible x Strike Night
SoccerBible published a recap of Strike Night with a glowing testimonial of their experience throughout the night.
"Nike crossed cultures in an emphatically strong way with this event. A new benchmark and a wholly bespoke standard. It will take some serious beating"
433 x Strike Night
433 which has one a the largest football communities in the world created an epic highlight video of Strike Night and their IG-story on D-day (+800k views) and one interviewing P-E.Aubameyang (+98k likes).
Vice Sports x Strike Night
A really cool piece of storytelling that came in from Vice Sports (AGS) around PE.Aubameyang x Strike Night - imagery from Paul Ripke.
The Hypervenom 3 Black launched on 2.27 and so far sell through has been strong. 32 units of the HV3 Phantom Black DF have been sold in the UK generating $8,788 in demand in just 2 days, versus the 20 units of the OG colorway that was sold for the past 2 weeks
There’s been a great uplift in demand around the black pack due to the strong colorway and Strike Night activation
The new colorway has also performed well with our main CS partners:
- Intersport: Norway: 11 (1% sell through), Denmark: 77 (6% sell through), Sweden: 148 (2% sell through)
- 11TeamSport: 33 units (13% sell through)
- ProDirect: 138 units (12% sell through)
- Unisport: 99 units (9.2% sell through)
- Fútbol Emotion: 9 units (18% sell through)
Additional articles had been published last week featuring HV3 players performances & POV
20 minutes x E.Cavani
Cavani was on the front page of French news paper 20 minutes and as a high-impact online feature ahead of FC Barcelona vs. PSG Champions League game
The article leverages his instinct for scoring goals & his current excellent performances.
The Nike Academy had two fixtures this week, the first at home to Notts County, which resulted in a comfortable 2-1 victory for the hosts. Goals came from Siriki Dembele (UK) and Cas Troosters (Belgium)
The second game proved a more difficult challenge as the team traveled to face a strong Oxford United side, in the end suffering a 1-0 defeat.