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Adobe 1-Minute Video Challenge Promoting the United Nations' Sustainable Development Goals

Welcome to the Adobe 1-Minute Video Challenge site. This challenge is all about working with a team of students and teachers to create a 1 minute video in a day with the use of Adobe software (such as Premiere Pro, Premiere Rush, After Effects, Character Animator, Aero & Photoshop) to help promote the United Nations Sustainable Development Goals.

During 2020, this event will run as a part virtual event with the facilitator connecting into the class/es online.

If you are interested in hosting an event at your school. Please email Dr Tim Kitchen - kitchen@adobe.com

UN Sustainable Development Goals

In 2015, the United Nations established 17 interconnected Sustainable Development Goals that need to be achieved by 2030 achieve a better future for our globe. Each goal addresses the following global challenges:

  • Poverty
  • Inequality
  • Climate change
  • Environmental degradation
  • Peace and
  • Justice

Your team can help raise awareness of these goals by creating a 1-minute video that helps explain one of the 17 goals and what can be done to help achieve it by 2030.

Discuss with your team which one of the 17 goals you would like to focus on for your video story on. Select a goal from the list below then start planning your video story.

Suggested equipment

Each production group is encouraged to bring their own recording equipment as well as iPad or laptop with the appropriate Adobe software installed. A check list of what to bring could look like this ...

  • camera/s (phone cameras are great)
  • tripod/s
  • microphone/s
  • spare batteries
  • iPad/iPhone (with Adobe Spark Video, Aero & or Premiere Rush installed)
  • laptop (with Premiere Pro, After Effects, Premiere Rush, Photoshop or Premiere Elements installed)
  • power supply
  • headphones
  • mouse
  • production propts
  • green screen (optional)
  • gimbal (optional)
  • a range of royalty free or original music soundtracks (no commercial music will be allowed)

Criteria

  • Students need to work with a group (teachers can be included);
  • The completed video needs to be G rated;
  • All images & audio need to be either original or royalty free and appropriately credited;
  • All students who could be identified in the video need to have an Adobe release form signed by a parent or guardian;
  • All finished videos need to be exported as a video file (eg MP4, MOV) with a minimum resolution of 720 pixels (standard HD).
  • Each video needs to have an opening title and closing credits (please only include first names in the credits)
  • Originality - the uniqueness and originality of the story.
  • Creativity - the effective use of imagination and creative thinking.
  • Story structure - effective beginning, middle & end.
  • Pacing - use of the 7 second rule
  • Framing - screen filled and lack of headroom,
  • Sound quality - effective use of the microphone
  • Music score - is the sound track suited to the clip and does it help tell the story
  • Informative - are the facts well researched
  • Message Effectiveness - is the story well communicated
  • Call to Action - does the clip create a desire in the viewer to make a change

Royalty Free resources

Note that some of these sites may be blocked by the school due to nature of some of the imagery

  • Music - Bensound https://www.bensound.com/
  • Video -Pexels https://www.pexels.com/, Mixkit https://mixkit.co/
  • Drone footage - https://www.pexels.com/search/videos/drone%20footage/
  • Still images - Unsplash- https://unsplash.com/, Pixabay - https://pixabay.com/

Advice for filmmakers

  • Give your story a structure (beginning, middle & end) so that you are telling a convincing, interesting (or entertaining) story.
  • Plan your story as much as you can before filming. Type out a script (if required) and draw a storyboard representing the structure of the story and how it will be captured.
  • 1 min seems short but you can pack a lot of content in that time.
  • Follow the 7 second rule (no visual edit should go longer than 7 seconds - preferably shorter).
  • A possible structure could look like this - Intro title 2.5 sec, opening piece to camera explaining what the UN Sustainable Development Goals are and which one is being focused onĀ (15 sec), voice over & images outlining the chosen goal and why it is important (15 sec), voice over & images providing examples of how this goal can be achieved (15 sec), closing piece to camera summarising the importance of this goal for a sustainable future (10 sec), closing credits (2.5 sec)
  • Type out important elements of dialogue and have the talent read from a tele-prompt app or laptop screen
  • Use an external microphone (or seperate audio recording device) for any important dialogue. Audio is worth 60% of your video.
  • Use more than one camera when filming so you have different angles & frames to edit.
  • Use the rule of thirds so that the most important part of your frame is slightly to the left or right of your frame.
  • Avoid headroom, keep the top of the head at the top of the frame and fill the frame with relevant content.
  • Use a tripod or gimbal wherever possible.
  • Avoid zooming and panning, let the edits tell the story.
  • Make sure all interviewees and other talent is labeled with lower third text (use first or fake names only) including in the credits.
  • Allow time to export. Don't leave the exporting to the last minute. A possible structure of the day could be 9AM - Planning, 10AM to 11.30AM - Filming, 11.30 - import footage, 12.00 to 2PM - editing, 2PM to 2.30PM - Export, 2.30 PM to 3PM - Showcase.

Check out this video made at a previous Adobe 1min Video Challenge ...

Advice for teachers

  • Feel free to join your students, help them where you can and learn from them.
  • Encourage each of your students to bring their own morning tea and lunch. The students are likely to want to work and eat to make the most of the time they have available to complete their project.
  • Establish the groups before you arrive. If you are from a co-educational school, mixed groups are encouraged. Mix year levels is also encouraged.

If you have any comments or questions, please contact Dr Tim Kitchen (kitchen@adobe.com).

Tips & tricks on the day ...

Created By
Tim Kitchen
Appreciate