The Business Secrets of the Impressionists (1/10) Sell like Monet, Renoir, and their friends

INTRODUCTION

Would you believe...
If you combined the total sales revenues generated by Elvis Presley,
The Beatles,
Elton John,
And all the most famous pop stars you can think of ...
It would not be close to what a group of painters called "the Impressionists", have generated and continue to generate almost 100 years after the last of them, Claude Monet, has left the Earth!?
The Impressionists! Crowds rush to see their works no matter where they are, whether to witness a permanent collection or temporary exhibition.
Recently, more than one million visitors admired the Clark collection which was shown in Madrid, Milan, Giverny, Fort Worth, London and Montreal.
Original paintings from any of the famous Impressionists are in such high demand they currently cost a fortune to acquire.
Paul Cézanne's "The Card Players", sold for 250 million dollars ;
Auguste Renoir's "Le Bal du moulin de la Galette" sold for 138 million.
and one of Claude Monet's "Water Lilies" sold for 84 million. Imagine, most Impressionists made thousands of paintings!
To date, Claude Monet's masterpieces have generated almost one and a half billion dollars !
And I am not taking into account the paintings in museums, which are priceless, the reproductions, and all derived products such as posters, postcards, chocolate boxes, umbrellas, and game cards.
Numerous books have been written about the Impressionists, the fabulous world they lived in, and their daring progressive techniques and approaches.
These extraordinary painters have been analyzed and compared to one another. Every single thing that they have ever owned is considered a national treasure.
As for Claude Monet's Giverny gardens, probably the most famous in the world, they have been recently restored, to preserve the place where he spent the last 30 years of his life.
Paris, New York, London, Chicago, Moscow, Rome, St-Petersburg, and many of the other metropolitain cities hold permanent impressionist exhibitions, and regularly compete to get new ones.
So, in my opinion, it is fair to say that this tiny group of artists, who had initially formed a society - just like a start-up company - has turned out to be the most financially successful in the history of mankind ! Business people and entrepreneurs should look up to them for inspiration.
How can one explain such a success ? What are the secrets of these famous artists once ridiculed by the critics ?
Come with me on a journey of deep understanding, perseverance and originality. Behold : The Impressionists !
Claude Monet : The leader with an unbreakable spirit. The last one to die, in 1926.
Auguste Renoir : Close friend of Monet. The merry painter of people.
Edgar Degas: Moody, snob and very secretive. Painter of human behavior and imperfections.
Paul Cézanne: Solitary and complex. Painted alone most of his life.
Camille Pissarro: The silent force behind Impressionism. They only member to be part of the eight official group exhibitions.
Berthe Morisot: Beautiful and mysterious. The great painter of intimacy.
Alfred Sisley: Shy and quiet. His talent was tragically only recognized shortly after his death.
Gustave Caillebotte: Fabulously rich, and equally talented. He financed the last six exhibitions of the group;
Mary Cassatt: An American in love with Paris and mostly responsible for the expansion of the group in North America.

To that list, I choose to add two of their close friends.

Frédéric Bazille. killed in his twenties during the 1870 war, he was a dear friend of Monet, Renoir, and Morisot.
Édouard Manet. Strong minded, he inspired the Impressionists because of his technical choices as an artist.
Now... Let's begin !

Next : A Society of Artists

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