Mission
Men’s Basketball Performance takes a hands-on approach to enhance the performance of each student-athlete, using ground-base training. We believe that this is the only area where there is an “I” in team, as each individual student-athlete is treated as such. We cater to the needs of each student-athlete to help them excel on the court, stay healthy and reach their genetic potential. Our program focuses on the overall athlete as our training consists of sport science data; nutrition; recovery; and building an explosive, strong and agile athlete, all while preparing him to be in the best shape of his life.
Brady Welsh, Head Strength & Conditioning Coach (Men's Basketball)
Brady Welsh joined the Kentucky men's basketball program as the head strength and conditioning coach in May of 2022.
In conjunction with head coach John Calipari and the men’s basketball staff, Welsh is responsible for the day-to-day fitness and performance of the men’s basketball team.
Welsh joined the Wildcats after serving in the same role with the Purdue men’s basketball team in 2021-22. He directed and implemented all aspects of the program related to performance and served as the contact for creating a new performance center for basketball, including a nutrition center and sports science efforts.
Prior to his time in West Lafayette, Indiana, Welsh was the Director of Basketball Sports Performance at Temple University. Before spending two seasons with the Owls, Welsh worked for two years at the IMG Academy where he was responsible for the programming, delivering, and scheduling for the basketball programs.
Welsh began his career as an assistant strength and conditioning coach at the University of Illinois. He was tasked with the supervision of team workouts and guided and implemented nutrition for athlete performance.
He earned his bachelor's degree in exercise science from Eastern Illinois in 2015, where he also competed in golf during his time with the Panthers. Welsh has been an NSCA Certified Strength and Conditioning Specialist since 2015.