Creative Industries An Introduction - Brief Two - John Cusick

The Creative Industries employ a wide and diverse group of individuals who work in the following sectors

Architecture, the art and antiques market, crafts, design. designer fashion, film, interactive leisure software (i.e. video games) music, the performing arts, publishing, software and television and radio.

Each Industry have their own skills but all have common themes. This year (2016) based out of Outlander's studio in Cumbernauld, North Lanarkshire for the Starz hit series Outlander, the producers have started an initiative for 20 trainees to become involved working in the film and television industry to enable them to learn from technicians and professionals.

“Training is the future of our industry and we at Outlander see the growth of talent and opportunities as part of our mission here in Scotland."David Brown (Daily Record Online 2016).

“We are immensely proud of every one of the graduating trainees and know that we will all benefit from their participation in this programme. The scheme, with its wonderful diversity of skills and talents is funded equally by Creative Scotland and Outlander. We hope it will stand as a model for future training initiatives across the industry.” David Brown (Daily Record Online 2016).

The Music Industry with the creative industries needs other skills from other walks of creative industries such as TV & Film to promote video for such media as MTV or VH1 & Photography for portfolios, Fashion for creating a certain image or look, Advertising to promote bands, Design to make album covers.

Musicians simply would not survive in todays climate without the help of these other industries in order to promote and create brands.

These industries go "hand in hand" with each other and each require both soft & hard skills

Some soft skills are Teamwork: which requireindividuals to work well with each other as a team. Communication: this comes in the form of being to able to communicate effectively with employees, managers, and customers in-person, online, in writing and on the phone. Flexibilty: being able to come and go with the requirement of the industry or person. Patience: understand that you have to be patient when working with others in their craft, just as they will have to for whatever industry you are in. Persuasion: being able to convince others that a certain way forward is the best option and would benefit in the long run, helps to have a rapport with others too. Time Management: Employees who manage their time well are more productive, more efficient and more likely to meet deadlines. Motivation: overcoming obstacles & addressing problems that arise.

Hard skills are are learned and can be defined, evaluated and measured. These skills include the specific knowledge and abilities required for success in a job. A lot of the skills are transferable and needed for success in multiple industries. Skills such as these can only be obtained through education or experience, thats what makes them unique, however they are adaptable and can be used in many circumstances.

The Balance. (2017). Hard Skills vs. Soft Skills. What's the Difference?. [online] Available at: [Accessed 30 Jan. 2017].


Created with images by stokpic - "hands world map" • connie58 - "microphone stage black and white" • TusitaStudio - "hands palm in palm hand" • aitoff - "stormtrooper egg lego"

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