REVITTLE's visual identity is:
Uncomplicated, like the Service itself.
Modern, with a Nod to Tradition.
Loosely Representative of Agriculture, Yet not Exclusionary.
The three primary colors are Black, Brown and Green, timeless yet timely when combined. These should be used for base colors, backgrounds, logos and fonts.
However, the power of the Visual Language is the RAINBOW. The Rainbow should be present in all visual communications, made from photography that is bright and saturated, showing a combination of fresh produce and lightly produced gourmet food.
