My Personal Brand
A Short Reflection:
I created and uploaded this video using my phone. I have performed this task previously and so this was a fairly straightforward process. To me, personal brand seems like a simple concept - who you are and how you present to others. I guess the tricky part is ensuring that you actually do come across to the others the way you would like to. I believe there also different types of personal brand too. In particular, professional versus personal.
The photo to the right is the unedited version of my headshot. I would have preferred a plain background but the lighting in front of the plain wall I had picked came in from the side and created shadows across my face. I thought the lighting was more important than background so went with this shot.
As far as editing in Photoshop I used the patch tool to remove some pimples, wrinkles, freckles and bags under my eyes. I decided to leave the wrinkles at the corners of my eyes as I was smiling and looked funny without them.
I removed the flyaway hairs from around my head and also tidied up my eyebrows slightly when I noticed they were looking a little crazy today.
Once I had everything smoothed out the way I wanted I created a very slight vignette and played around with other features such as contrast, clarity, vibrancy and saturation so that I didn't look quite so washed out and the photo popped a little more.
My headshot on Behance can be viewed by clicking the button below.