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'Levelling Up': What Does it Mean for Heritage?

On 30 November 2021, The Heritage Alliance held its Heritage Debate 2021 on the topic of 'Levelling Up': What Does it Mean for Heritage? This event explored the relationship between heritage and the Government's levelling up agenda, and how the heritage sector can work to create and improve opportunity across the country.

Scroll down on this webpage to read a series of short blogs exploring the relationship between 'levelling up' and the heritage sector, from members of The Heritage Alliance.

Submissions were accepted up until 16 December, in line with our blog submission guidance. This page will remain live as an openly-accessible resource for anyone who wishes to read and share the entries in support of the positive role that heritage can bring to places and communities.

Established in 2002, The Heritage Alliance represents the independent heritage movement in England. We have a unique role, promoting and championing the sector in all its diversity. Find out more.

Heritage Debate 2021

'Levelling Up': What Does it Mean for Heritage?

The 2021 Heritage Debate focussed on the importance of the heritage sector and the roles it can play within the Levelling Up agenda. As we continue to emerge from the turbulence of the Covid-19 pandemic, we wanted to focus on the many benefits heritage assets provide to their local communities and what opportunities and funding the Levelling Up agenda holds for the heritage sector.

With generous support from our Corporate Partner Ecclesiastical Insurance Group and our sponsors the Architectural Heritage Fund, The Heritage Alliance brought together panellists from across the sector to discuss, debate and put forward a range of perspectives on this topic:

  • Dr. Tola Dabiri, Director - Brick by Brick Communities and Museum X
  • Dr. Nicola Stacey, Director - Heritage of London Trust
  • Paul Clement, Chief Executive - Ipswich Central and Locus Management Solutions
  • David Tittle, Chief Executive - Heritage Trust Network
  • Matthew McKeague, Chief Executive - The Architectural Heritage Fund

You can revisit the event discussion and continue to share your thoughts on this topic via social media using #HeritageDebate2021.

To find out more about the Heritage Alliance's annual Heritage Debate and other events for the sector, please visit our website.

Blogs from the heritage sector: What Does 'Levelling Up' Mean to You?

Church Buildings Are Vital to Levelling Up

Claire Walker - Chief Executive, National Churches Trust

In September 2020, the National Churches Trust published The House of Good. This report quantified, for the first time ever, the social value of all church buildings in the UK. Not just the bricks and mortar but the welfare and wellbeing they create in our communities.

In 2020, our researchers estimated that the total social value of UK church buildings is around £12.4 billion a year. That's about what the NHS spent on mental health in 2018.

The statistics in The House of Good are underpinned by figures established by HM Treasury to evaluate policies and put a financial value on things that cannot be bought and sold. For example the value derived from a foodbank run by volunteers or the satisfaction that comes from a moment of quiet reflection at the back of a church.

The methods used by the Treasury to assess policies and determine their values are published in The Green Book. These methods have now been revised. They enable us to say in 2021 that the economic and social value of church buildings is much higher than we thought in 2020.

One change to The Green Book adjusts the way the Treasury supports policy interventions and prioritises those that are intended to address regional economic disparities. It is intended to "enable ministers and other decision makers to fully understand what investments they need to make to most effectively drive the delivery of the levelling up agenda.

The prioritisation of policy interventions that support the government's levelling up agenda effectively confirms what The House of Good made crystal clear, namely that church buildings provide massive social support for people and communities throughout the UK. Furthermore, many of the most socially active churches are in deprived areas. They make a particularly important contribution towards achieving greater equality.

Bringing people together for the common good

Besides prioritising efforts to create a more equitable society, The Green Book has changed the way the government measures wellbeing. This new guidance was published in July 2021. The House of Good used the WELLBY to put a price on the non- market value of the activities taking place in church buildings. This is a new tool and its name is short for Wellbeing Guidance for Appraisal. Our report used a very conservative rate to reach the total of £12.4 billion a year for the social value of church buildings in the UK.

In July 2021, HM Treasury adopted the WELLBY as its primary measure for wellbeing. But, it officially recommended that a unit of wellbeing, a WELLBY, be given an average monetary value of £13,000. This is more than five times higher than the average figure used in The House of Good.

In short, by using HM Treasury's figures, we find that the yearly social value of churches in the UK and the activities that take place in them is about £55.7 billion. That is twice as much as local authorities spend on adult social care. For every £1 invested in a church, the return is over £16. That's four or five times more than would be expected in other spheres of investment.

As The House of Good makes extremely clear, running food banks, youth services, mental health counselling is what happens in church buildings all the time. Churches provide a vital, ready-made support network to help communities level up.

Churches are vital to their communities

We know how vital churches are to their communities and we want to help them fulfil their roles. We cannot do this alone. Investment from philanthropic trusts, individuals and from central and local government is essential to keep churches open and in good repair with up to date community facilities.

Support for church buildings is a vital step towards addressing the inequalities that have developed in the UK and are holding back the lives of millions of our fellow citizens.

Image: St Nicholas' Church, Nether Compton, Dorset (2018), © National Churches Trust.

Churches provide a vital, ready-made support network to help communities level up.

Heritage, Levelling-up and the Thames Estuary

Professor David Gill (University of Kent) and Phil Ward (Eastern ARC)

Four key reports are encouraging us to rethink heritage on both sides of the Thames Estuary. The RSA Heritage Index (2020) provides the data arranged by local authority to explore the contribution heritage makes in a locality. In particular, the accompanying report, Pride in Place by Hannah Webster, identifies the authorities along the Thames Estuary as having ‘heritage potential’. In other words, these areas rank highly in terms of heritage assets, but not so well in terms of heritage activities.

The RSA data for heritage in the two counties of Essex and Kent (and with sections on the Thames Estuary) are further explored in two reports by David Gill and Peter Matthews that have been issued by the Centre for Heritage at the University of Kent (2021). These three heritage reports can now be read against the Thames Heritage Levelling-up Data Atlas (2021) that was commissioned by the Thames Estuary Growth Board. This Atlas explores ten indicators in order ‘to help understand social outcomes and inequalities in a consistent way across the Estuary’.

Can the data from these reports form the starting point for interventions that would help to ‘level up’ local populations especially around the theme of health and well-being? This is particularly important as there is a strong correlation between higher levels of neighbourhood deprivation and lower arts, cultural and heritage engagement (Mak, Coulter and Fancourt 2021), and a significant body of research has demonstrated that the arts and culture can potentially impact both mental and physical health (Fancourt and Finn 2019).

In the Atlas section on ‘Health and Wellbeing’, Canterbury and Brentwood have the most active populations: only 17 and 20 per cent of the population take exercise for less than 30 minutes each week. (The average for England is 25 per cent.) Both these authorities perform well in the Heritage Index for England, ranking at 67 and 123. Specifically, Brentwood is ranked at 25 in the theme of Parks and Open Spaces, and at 95 for Landscape and Natural Heritage, while Canterbury is ranked at 223 and 35. While this could suggest that certain types of heritage asset promote good health through the provision of space for exercise, Castle Point is ranked at 52 in the Heritage Index, but 30 per cent of the population take exercise for less than 30 minutes each week.

The Atlas suggests that Canterbury, Dartford, Castle Point, Brentwood and Rochford, have better mental health than the average for England (17%); Canterbury, Rochford and Castle Point are in the top 100 in the Heritage Index for England. In addition, authorities in the Thames Estuary have a good level of Life Satisfaction with several authorities above the average for England (7.66 ex 10), notably Swale (7.78), Rochford (7.91), and Castle Point (7.99). This may reflect access to heritage assets. Rochford was ranked at 4 in the Heritage Index for Landscape and Natural Heritage; and Castle Point and Swale performed well in the rankings for Parks and Open Spaces (16/27) as well as Landscape and Natural Heritage (20/26).

The Levelling-up Atlas and the Heritage Index offer an invaluable starting point for understanding the link between heritage, and health and well-being. The data from the reports should be used by policy-makers to inform the levelling up agenda along the Thames Estuary, but it is clear that there needs to be further research into the way that local populations engage with heritage, and what can be done to improve the local assets for the wider benefit of the local population.

Sources

Image: Hadleigh Castle, courtesy of Professor David Gill.

Can the data from these reports form the starting point for interventions that would help to ‘level up’ local populations especially around the theme of health and well-being?

Heritage Development Trusts: Helping create distinctive futures for our towns and cities

Matthew Mckeague - CEO, Architectural Heritage Fund

Ten years ago, the people of Coventry were fighting the potential sale of a much-loved historic asset, Charterhouse. The building and parkland, one of the last remaining Carthusian monasteries in the country, had been gifted to the city by its last owner. After 50 years of different uses the building was put up for sale, triggering an impassioned community campaign to stop the loss of such an important community asset. Out of this was borne the Charterhouse Coventry Preservation Trust (CCPT).

Fast forward ten years and Historic Coventry Trust (as CCPT became) has just celebrated its tenth birthday in the grounds of Charterhouse where a multi-million-pound restoration is well under way and due to finish in spring next year. Over the course of those ten years the Trust has grown in its ambition; from one site to multiple heritage assets across the city plus a stretch of high street known as the Burges and Hales Street. A number of factors have driven its growth.

Austerity has affected Coventry City Council over the past decade, as it has every other local authority in the country. Coming up with answers for complex and costly buildings has been difficult and in many places the response, too often than not unfortunately, has been to simply put up a ‘for sale’ sign on buildings. At best, this has led to rather mixed results. But in Coventry, a bolder and more strategic approach by the City Council will eventually lead to the transfer of over twenty buildings to its local specialist trust. Historic Coventry Trust is a model that goes well beyond a typical heritage charity, combining a number of roles and specialisms: part social enterprise, property developer, historic building manager, landlord and imaginative animator of city-wide spaces and buildings.

What Historic Coventry Trust brings is a drive and focus to the reuse and management of the city’s historic buildings, one that is now difficult for local authorities to achieve on their own. What is different in Coventry, compared to other projects, is in the way it is approached by both the local authority and Historic Coventry Trust. There is a city-wide approach and, as well as transferring ‘challenging’ buildings (sometimes a euphemism for complicated and costly) and assets, the local authority has also transferred buildings that can start to generate an income for the Trust and to help build its balance sheet. And what Historic Coventry Trust brings, alongside that focus, is an ability to help turn around historic buildings too challenging for the private sector or where the end value will fall short of the investment required.

This is paying dividends, as long neglected or under used buildings are being enhanced or being brought back into use for a variety of purposes that will support the city centre’s evolution and revival. These include cultural uses at Drapers’ Hall; to historic, high quality holiday accommodation at Priory Row or within the medieval city gates, a stone’s throw from the masterpiece that is Coventry Cathedral. The Trust has also taken on a 20th century building in Metropolis, which is being run as a restaurant and social enterprise training centre. And I remain hopeful that one day there will be an opportunity for the Trust to revive one of the city’s outstanding post-war buildings; arguably the finest in the UK but which, unfortunately, are still not prized in the same way as some of the older historic buildings.

The example of Coventry and a small number of other trusts like it elsewhere in the UK led to the Architectural Heritage Fund’s development of the Heritage Development Trust pilot programme in 2019. This programme, funded by the Department of Culture, Media and Sport, is now financing Historic Coventry Trust and six other similar trusts, all at different stages of development, to scale up their ambitions. These trusts are taking on and developing multiple historic building projects in town and city centres, with the aim of creating modern uses that meet 21st century community needs; everything from workspace to housing to arts uses. They are also retaining and re-using much loved buildings that form part of their communities’ unique identity and provide a unique asset base from which to drive a local economic development strategy. And as the climate crisis grows, there will be an increasing drive to reuse buildings over demolition and new build. These organisations are about the future, as much as the past.

Turning around our ‘left behind’ places or towns and cities that need ‘levelling up’ will take more than a few years. One-off capital injections are useful but will not be transformative without also developing local capacity and institutions. And our ambition needs to go beyond public realm works here or a new budget hotel there. Long term strategies are needed. At the Architectural Heritage Fund, we are hoping to help fund more Heritage Development Trusts that can assist in the delivery of these local strategies, particularly where a council is placing emphasis on the role of heritage-led regeneration.

We believe they can be a key building block in delivering unique, sustainable and thriving city and town centres.

Image: Historic Coventry © The Architectural Heritage Fund.

Turning around our ‘left behind’ places or towns and cities that need ‘levelling up’ will take more than a few years.

The film below explores the Heritage Development Trusts from the Architectural Heritage Fund (AHF) in more detail. The AHF also has a range of case studies covering a number of projects led by social enterprises in levelling up areas, which can be explored here.

Let’s level up our heritage buildings for the climate emergency

Freya Wise - Postgraduate Researcher, School of Engineering and Innovation, The Open University

20-30% of the UK housing stock (over ten-million homes) have heritage value. Many of these buildings aren’t officially designated (not listed or in conservation areas) but they still have a vital role in shaping the character of our urban and rural communities. Like all buildings, those with heritage value need to be retrofitted to dramatically reduce energy and associated carbon emissions. Homes are responsible for 18% of total UK carbon emissions and around 80% of the homes of 2050 have already been built. Retrofitting existing - including heritage - buildings, must therefore be a key strategy.

Original painting by Freya Wise

Heritage buildings often can’t be retrofitted using standard solutions however. Their traditional construction requires different approaches to modern buildings, and the heritage values invested in these buildings may preclude standard solutions such as external wall insulation or window replacement. Retrofits in owner occupied homes are decided on, and mainly funded by, residents, and if measures aren’t acceptable to their heritage values they won’t be enacted.

Heritage buildings can be comfortable to live in and can perform well if used and maintained appropriately. Problems such as damp often occur because of ‘maladaption’, where inappropriate changes prevent the building functioning correctly, for example cement render trapping moisture in a previously ‘breathable’ stone wall. Unfortunately many buildings have suffered from maladaption or poor maintenance, effecting their comfort and energy use. Heritage buildings in rural areas also often use expensive (and high carbon) fuels such as oil or bottled gas because they can’t access the gas grid and often suffer from fuel poverty.

We can learn many lessons from heritage buildings and how they were used historically however, including identifying low cost solutions that can form part of a holistic approach. Reinstating traditional shutters for example can dramatically reduce heat loss through windows, while the use of ‘personal insulation’ (jumpers and slippers!) and heating strategies to keep people rather than buildings warm can significantly reduce carbon while improving comfort.

Photos by Freya Wise

As part of the levelling up agenda specific approaches are needed for all buildings with heritage value, not just those that are designated. We can’t just install heat pumps without considering the rest of the building system as they won’t make the require carbon savings and may increase fuel costs. Rather than single measure technical fixes, we need a whole house approach that considers the building and its residents as an interconnected system. An approach that identifies the most appropriate suite of both behavioural and technical measures for that context.

Heritage retrofit often suffers from a heritage premium because individual approaches and addressing previous maladaptions is more expensive than rolling out standard solutions. It’s time we levelled up these buildings, especially those in rural areas off the gas grid, by providing support to residents as part of a holistic approach to retain heritage while reducing fuel poverty and carbon emissions.

Follow this link for information about my research about carbon reduction from heritage buildings.

Image (right): Original painting by Freya Wise

As part of the levelling up agenda specific approaches are needed for all buildings with heritage value, not just those that are designated.

What does ‘Levelling Up’ mean?

Jason Jones-Hall, Director of Five10Twelve

As DLUHC’s Minister for Levelling Up, Neil O’Brien MP is in a better position than most to define what Levelling Up means. In his recent piece for the Guardian, O’Brien said:

“Levelling up isn’t about north or south or city or town. It’s about restoring local pride”.

Taking this as its core purpose, it’s clear that heritage has a huge role to play. At our recent event for Pioneering Places in Westminster, Historic England’s CEO, Duncan Wilson, outlined exactly how decisions regarding investment in heritage can have either a positive or negative impact on civic pride:

“A large public building with plywood over the windows or the glass broken in the middle of a historic town or high street is a really poor indication that nobody cares. But a building like that that’s been around for 20 years and suddenly the plywood comes down, the scaffolding goes up and somebody’s beginning to do something …? A new use is absolutely critical to all of this as a really powerful symbol of regeneration”.

As lead delivery partners for both the Pioneering Places Research and Knowledge Base and the Cultural Development Fund (CDF) Peer Learning Network, Five10Twelve has seen first hand the benefits of investing in heritage. Communities have been empowered, disused sites have been revitalised and local economies boosted, with fantastic heritage-focused case studies throughout England.

Fort Burgoyne, Dover. Image by Matt Rowe for The Land Trust.

Levelling up fund

Perhaps unsurprisingly, both Pioneering Places and the CDF were funded through DCMS arms-length bodies, with the former funded through the joint National Lottery Heritage Fund (NLHF) and Arts Council England (ACE) Great Place Scheme initiative.

The Levelling Up Fund (LUF) is a departure from the usual DCMS investment route, with DLUHC now also recognising the value of investing in heritage and culture. This is explicit in the LUF prospectus, with chancellor Rishi Sunak acknowledging in the first few lines of his foreword that:

“upgrades in local heritage sites strengthen the local economy and build civic identity. These are things that people rely on every day in communities up and down the country - the infrastructure of everyday life”.

Successful heritage bids

21 of the 76 successful first round LUF bids in England, (28%), featured a significant component of heritage-led regeneration, although as Dr Sadie Watson noted during the recent #HeritageChat on Levelling Up, “you could argue cultural heritage plays a role in most of them”.

16 of these 21 heritage-forward projects also include a strong connection with culture, which was identified as one of three priority pillars for investment in the LUF prospectus. This once again highlights the strength of partnerships between heritage and the wider creative and cultural sectors, (see also The Heritage Alliance report, Inspiring Creativity).

Heritage + culture bids totalled £277m of the £1.35bn awarded in England, (20.48%), with predominantly heritage-only bids totalling £89m, (6.52%). It should be noted, however, that these are rough estimates based on the entire amount awarded to each project, while most of the bids include a mixture of investments across heritage, culture, town centre development and/or transport. Five10Twelve is currently awaiting a detailed breakdown from DLUHC showing exactly what percentage of each bid was allocated to which stream, after which we hope to update this blog with a more detailed analysis.

See also our previous blog for The Heritage Alliance on Heritage-led Regeneration and Cultural Placemaking.

Image: Creative Folkestone Triennial at Folkestone Gasworks. Image by Thierry Bal for Creative Folkestone.

Communities have been empowered, disused sites have been revitalised and local economies boosted, with fantastic heritage-focused case studies throughout England.

#HeritageChat(ting) about Levelling Up

Francesca Benetti – Historic Environment Forum

#HeritageChat is a monthly Twitter chat which focuses on timely topics for the heritage sector. November’s #HeritageChat was devoted to ‘Heritage and Levelling Up’, to explore with #HeritageChatters opportunities and risks related to this policy priority.

The chat is run by the Historic Environment Forum, and other experts often contribute to facilitate the chat. In November, the chat was led in collaboration with Owain Lloyd-James, Head of Places Strategy at Historic England.

As the title of this Heritage Debate suggests, there may be different interpretations of what ‘levelling up’ means. Levelling up may only be initially taken to mean redistributing funds in a more equitable way between the Regions. But #HeritageChatters went far deeper than this.

‘Pioneering Places’ (the largest of the Great Place Schemes) shared that the four pillars of their project are: Place, Community, Education and Regeneration – these all feed in what they consider levelling up, through which communities can restore local pride. Both Owain and the Historic Environment Forum noted how investment in heritage can change how people perceive a place. Take the inspiring examples from Hull or Coventry, for example (referred to in the blog post from Matthew McKeague above).

‘Heritage Declares’ (a heritage collective raising awareness on climate emergency), backed by the Architectural Heritage Fund and Carol Pyrah (Historic Coventry Trust), referred to levelling up infrastructure and housing, with an opportunity to put the response to climate emergency at the heart of the planning system, currently under reform, and make good use of retrofitting and repurposing. Museum Disability Collaborative Network warned that accessibility should not be left behind in these operations. Owain referred to addressing spatial inequalities, while I touched on wellbeing, job opportunities and social welfare.

#HeritageChatters shared a great suite of case studies, such as Great Yarmouth, Canterbury, Dover, Folkestone, Ramsgate, Historic England’s High Streets Heritage Action Zones, but also small archaeology projects. Both smaller and larger projects together contribute to levelling up.

But the heritage sector cannot reach this outcome alone: partnerships are key. “Priority partners are local communities. Empower them, work with them, inspire them” tweeted Pioneering Places. Further potential partners could be found in the natural environment sector, the health sector, young people, professionals from other sectors such as architects.

The last question of our #HeritageChat was devoted to understanding risks associated with ‘levelling up’. A lack of inclusion, a lack of sustainability and a lack of reliable indicators to evidence impact (including social impact) were all mentioned among the biggest risks to take into account.

The full summary of November’s #HeritageChat can be found here – let our #HeritageChatters inspire you, and don’t forget to join the next #HeritageChat on 21 December (1-2pm).

Image: © English Heritage.

Both smaller and larger projects together contribute to levelling up... But the heritage sector cannot reach this outcome alone: partnerships are key.

What does Levelling Up mean for Heritage?

The view from the Association for Heritage Interpretation (AHI).

Damon Mahoney, AHI Trustee

AHI believe that interpretation of our natural and cultural heritage enriches lives through engaging emotions, enhancing experiences and deepening understanding of people, places, events and objects from the past and present.

We welcome any drive to encourage equity of opportunity for people and places to enable them to engage with and develop their heritage assets. The levelling up agenda as we understand it encourages investment in both people and places. Interpretation can be the crux of the understanding of heritage, whether built or cultural.

Investment in and around heritage assets provides huge benefits for people and communities, whether through employment and education opportunities in visitor focused developments, volunteering for people wishing to engage within their local community, help support wellbeing initiatives and be part of creating pride in community. Providing funding for so called ‘left behind’ places will potentially enable communities to take on more ownership and responsibility for their own heritage assets. Interpretation is a key part of this development. Our membership within the United Kingdom is geographically diverse and already lives and works within the communities that the levelling up agenda will potentially affect.

Investment in and around quality heritage asset visitor development encourages visitors within regional areas, this has additional benefits in money spent on accommodation and local services.

We hope the Levelling Up fund will provide the additional funding, which together with investment from the National Lottery Heritage Fund, will embolden local government to support natural and heritage assets to be opened up for the benefit of communities. Effective interpretive interventions within such projects will provide not only contract and employment opportunities for our membership but enable communities to discover and appreciate their local heritage assets.

We have seen through the high standard of entries to our Engaging People Awards this year that there is a huge appetite for communities to engage with and develop community assets, to preserve not only natural and built infrastructure but also cultural assets such as traditional skills and performance. The encouragement of pride in place, through the understanding of diverse heritage assets, and how that heritage informs and affects the present can help to build cohesive communities.

Effective interpretation provokes thoughts, relates to people’s lives and creates meaningful personal and community engagement with places that matter to people. We strongly advocate the benefits that the practice of interpretation brings to people and place. Our membership of professionals work in all aspects of heritage interpretation, facilitating understanding and meaning for communities and visitors alike.

If the levelling up agenda is placing people and place at the centre then our heritage, and the interpretation of it, is core to its success.

AHI will strive to be part of the levelling up conversation and a voice for our members.

Image: Dub London: Bassline of a City, © Museum of London.

A community led project to interpret the dub heritage of London. From its roots in Jamaican reggae to how it shaped communities over the last 50 years, Dub London explores not only dub music, but also the cultural and social impact it has had on the identity of London and its people.

The encouragement of pride in place, through the understanding of diverse heritage assets, and how that heritage informs and affects the present can help to build cohesive communities.
Images from winning projects in the AHI Engaging People Awards 2021: The Colinton Tunnel Mural Project, © The Colinton Tunnel; Dub London: Bassline of a City, © Museum of London; Eskdale Mill - Minerva Heritage Limited, © Eskdale Mill & Heritage Trust.

'Levelling Up'

Dave Chetwyn, IHBC Communications and Outreach Secretary & Managing Director of Urban Vision Enterprise CIC.

Levelling up is currently a much-used, but rather vague term. In London and other high growth areas, pressure for investment and growth has resulted in land and property price inflation, in addition to congestion, pressure on infrastructure and adverse environmental impacts, such as poor air quality. In other areas, lack of demand and suppressed land and property prices create viability challenges for development, including historic building conversions. In such areas, the challenge is in creating local economic opportunity and investor confidence.

There is a relationship between economic factors, viability and the condition of buildings. High concentrations of ‘buildings at risk’ are often to be found in under-performing areas. This can make historic buildings vulnerable to deterioration or demolition. So understanding the local economy is an essential part of the evidence base when planning for heritage.

There is clearly a very strong track record of heritage helping to achieve regeneration and economic development, sometimes involving dramatic physical and economic transformations. There is now a very recognisable cycle where historic industrial and commercial areas have gone into economic decline and physical deterioration, but then formed a basis for recovery and transformation.

In considering the levelling up agenda and how it translates into local strategy and action plans, there are clear implications for the heritage sector. A narrow focus on significance will not provide effective protection and conservation for heritage, especially where there are market failures. This has been recognised by the IHBC and was one of the driving factors behind the ‘Conservation Professional Practice Principles’ document, which was badged jointly with the Historic Towns and Villages Forum and Civic Voice. This document emphasises the need to focus not just significance, but on understanding the economic, social and environmental values of heritage in the present, as part of the infrastructure of modern cities, towns, villages and rural areas.

In high growth areas, there may be an emphasis on protection and regulation. In under-performing areas, intervention and action may be necessary, where the market cannot deliver. It is interesting to note that community organisations have been part of the solution in such areas, sometimes taking on multiple heritage assets. Community organisations can access grants, donations, crowd-funding and voluntary time, which can help to overcome viability challenges both at the capital project and revenue/operational stages.

For heritage bodies, the challenge is to ensure political understanding of the benefits of heritage and therefore support for conservation. This applies at UK, national and local levels of Government and is essential both to ensure allocation of sufficient resources and also to avoid ill-conceived relaxation of heritage protection.

Dave Chetwyn is Managing Director of Urban Vision Enterprise CIC, Chair of the Board of the National Planning Forum and IHBC Communications and Outreach Secretary.

Image: courtesy of the Architectural Heritage Fund, credit: Kerr Martin.

In considering the levelling up agenda and how it translates into local strategy and action plans, there are clear implications for the heritage sector.

What really is the purpose of my project?

Peter White, Director of Fresh Life Consulting

Many projects involving listed buildings are not primarily heritage projects. Yet their heritage can contribute substantially to their re-purposing, re-use or just future-proofing proposition. Common examples are former bank premises to bars and restaurants – their high end value enabling good quality conservation to take place. There are many other, less obvious examples, requiring grant aid to achieve viability, that have followed well-trodden lottery funded paths, which in recent times appear to be riskier and more drawn out. Without wishing to question the validity of the NLHF process, it is undeniable that there are too many applications for their funds to satisfy resulting in many of failing to be awarded Round 2 funding. This must be a shattering blow for those projects and its little comfort for them to know that all the studies and research undertaken during the development phase will stand them in good stead. If there’s no source of capital, I submit it’s more likely to leave them extremely frustrated and at a loss to know what more they can do.

This is where LUF grants are a boon. The government recognises the importance of heritage to placemaking and the revitalisation of our towns and cities and understand the value of well-founded heritage projects.

I’m currently project managing a project that was the subject of a successful NLHF Resilient Heritage project grant. We were all set to submit an EOI for a NLHF Capital Grant, knowing that we would also have to apply to others for the balance of funding over and above own resources and anticipating the whole process taking until ‘26/27 to complete assuming we would be successful first time around (a big assumption!). Then, just at the right moment, along came the LUF announcement.

It emphasised heritage, culture and town centre criteria as priorities. Our scheme is a listed Town Hall aiming to widen its cultural offer to better serve a diverse local population and upgrade its facilities to make them fit for purpose and transform the audience experience. And bring new footfall into the town centre. We decided to apply.

Primarily this is an arts and cultural scheme, not a heritage one. But it is vital that it’s restored and conserved to a high standard.

We were delighted to find we’d been successful when the first batch was announced in October. And we estimate we’ll save 30 months minimum from start to finish, on the process we were about to follow. Will we have lost out on all those studies we would otherwise have undertaken in the development period? I don’t think so. We’ve already prepared an ADP (kindly paid for by the AHF), Condition Survey/Conservation Plan and are directing resources that would have otherwise been spent on, in my view marginally beneficial but very expensive preliminary research, into conservation and high quality delivery. 30 months’ time saving will also save a shed load of money on building costs. What’s not to like?

Ask yourself: what really is the purpose of my project?

Image by Peter White.

Ask yourself: what really is the purpose of my project?

‘What does ‘Levelling Up’ mean to you?’

India Guest, Rebuilding Heritage Communications and Engagement Officer

For many heritage organisations, ‘levelling up’ will mean making physical improvements to heritage assets or strengthening connections with local communities.

For our sector support work, ‘levelling up’ means keeping pace with this momentum. It means ensuring that our offer remains relevant and presents an effective response to the challenges and changes of these turbulent times.

Who Are We?

Rebuilding Heritage is a UK-wide programme, funded by the Heritage Fund and led by the Heritage Alliance, to help the heritage sector respond to the impacts of COVID-19.

The live phase ran from September 2020 to October 2021, drawing on the expertise of 14 partners and collaborators to deliver an extensive programme of training, advice and support covering leadership, business planning, communications and fundraising.

Who Did We Help?

634 heritage organisations participated, many representing types of heritage considered particularly at risk from COVID. Many were struggling when they came to us, with 81% of applicants reporting ‘severe impact’ - meaning complete or significant disruption to their core purpose.

Their needs were complex. Most were not specific to the pandemic but represented pre-existing challenges and vulnerabilities that had been exacerbated to the point of putting organisations at risk.

What Did We Do?

Our approach to ‘levelling up’ was to offer a variety of webinars and one-to-one sessions, aimed at equipping organisations with the skills and confidence they needed to rise to the challenges they faced.

Access to consultancy enabled participants to get advice on highly specific issues, and group sessions facilitated the sharing of knowledge and experiences across organisational boundaries.

Our agile delivery model helped participants find their feet in constantly shifting sands, but ‘levelling up’ means more than protecting the status quo; it means using challenges as an opportunity for growth. Many organisations did exactly that. Evaluation confirmed that the programme’s offerings had made positive changes within participating organisations – conferring long term improvements and transferrable skills.

Over the course of the programme, Rebuilding Heritage also successfully adapted to changing needs. Through on-going consultation, we turned weaknesses into strengths, and saw continual improvement in our efforts. Our ‘by application’ programme expanded from 4 types of consultancy and training to a total of 11.

Sector insight was also ‘levelled up’. The project identified several fears and vulnerabilities common to heritage organisations. It acknowledged skills gaps and provided insight into their potential causes, and we will continue to share what we’ve learned.

Conclusion

‘Levelling up’, like evolution, will be a constant process of comprehending and adapting to a world in flux. While heritage is, by its very nature, closely intertwined with history, this should not make our sector averse to change. In order to preserve the past, we will need to work together to build strong foundations for its future.

Rebuilding Heritage has helped to improve the knowledge, skills and confidence of parts of our sector, but to reach the next level we will need to remain poised to address on-going challenges and support adaptation, recovery and sustainability.

Image by Tak-Kei Wong on Unsplash.

Our agile delivery model helped participants find their feet in constantly shifting sands, but ‘levelling up’ means more than protecting the status quo; it means using challenges as an opportunity for growth.

Supporting Community Heritage: caring for collections in local museums

Sara Crofts - Chief Executive, Icon

Despite the explosion of online opportunities and digital engagement during the lockdowns the fundamental desire for the authentic experience of gazing at original artworks, admiring objects, and visiting historic places remains strong. Studies have shown that being permitted to touch historical objects, for example through museum handling sessions, fosters a sense of privilege and responsibility. This has been linked to building positive feelings of personal value and self-worth. Local museums and heritage centres are therefore vitally important to ensure that everyone has access to well cared for, thought-provoking, and life-affirming collections – on their doorstep.

Much of the nation’s cultural heritage is held in trust by smaller organisations, including regional museums and galleries. These much-loved and valuable institutions share the national responsibility to safeguard our cultural heritage even though many are run by volunteers or hard-pressed local authorities. Such places need ongoing support to keep the doors open and the lights on. We also need to invest in conservation skills so that the collections they hold can continue to be enjoyed by present and future generations. It is essential that collections care is adequately resourced so that we all have access to the tangible evidence of our past, regardless of where we live.

Why does this matter? Because conservation helps us understand ourselves and the world around us, which in turn helps us make better decisions about our future as we learn valuable lessons from our past. The benefits to society are far-reaching:

  • Conservation supports diversity and inclusion: objects that are fully representative of the UK’s heritage can be conserved, displayed and interpreted.
  • Conservation extends the lives of objects and show us how to care for our possessions, encouraging sustainability and countering a throwaway culture.
  • Conservation enables a broader range of objects to be put on display, offering the potential to increase visits to heritage sites and museums.
  • Conservation can help us live healthier and happier lives through creating opportunities to experience cultural heritage in meaningful ways.

Conservation is a core element of the work of cultural and heritage institutions – both large and small – and is one of three pillars that support the care of collections, alongside our fellow professionals in the curatorial and collections management disciplines. Each pillar offers distinct skills and brings a wealth of professional knowledge, expertise and judgement that can be harnessed to support positive outcomes in local places. Together we offer up our professional skills to identify, develop and implement new means of access and engagement that will help to build a stronger and brighter future for cultural heritage in the parts of the UK that need it most.

An investment in the future

Icon believes that conservation and collections care professionals have a role to play in delivering the levelling-up agenda but we need to ensure that there are sufficient skills and capacity within our local institutions. While the major institutions play a key leadership role, we still need to champion good practice and nurture high professional standards in regional and local museums. The fragile regional ecosystems of small conservation businesses also need to be supported, otherwise clients will find it increasingly difficult to source suitable professionals to undertake conservation projects. And lastly, we need to train the next generation of conservators to ensure the continuity of specialist knowledge and expertise.

Investing in conservation demonstrates that we care about our cultural heritage and that we welcome our duty to be responsible custodians. But it offers much more than simply safeguarding the past. Conservation is forward-looking and creative. Investing in conservation will support people and the heritage they care about as we embrace our post-COVID future.

Image by Sara Crofts.

Icon believes that conservation and collections care professionals have a role to play in delivering the levelling-up agenda but we need to ensure that there are sufficient skills and capacity within our local institutions.

Levelling Up at NRM and what it means to me

Wendy Somerville-Woodiwis - Senior Project Conservator & Ciara Wells Vision 2025 - Project Sponsor, National Railway Museum

The idea of Levelling Up is not new! We are only employed at the National Railway Museum today because in 1975 it was one of the first National Museums to open in the North. This was much to the dismay of some MPs who described the move from Clapham Museum to York as ‘regressive’ and ‘undesirable’ and risked a ‘national transport museum to become a provincial railway museum’ to which the minister of State for The Department of Education and Science Jennie Lee - incidentally the wife of Nye Bevan, the founder of the NHS - responded:

“The essence is not cost. The essence is that, on all the evidence we have looked at, we can make a national and expanding museum in York. Perhaps I might add that we just have to be a little careful, at this very time when men are trying to reach the moon, in assuming that to go to Oxford or Cambridge, Edinburgh or York, or any of our great cities outside London, is a journey beyond the capacity of those with specialised interests.”

The National Railway Museum is a huge success and received over 782,000 visitors in 2019 (before covid), That is more than York Minster. NRM’s sister museum, Locomotion, opened in Shildon in 2004 which once again levelled industrial heritage further North and has rightfully attracted visitors to one of the most significant chapters of railway history. It provides job opportunities and has regionally conserved significant cultural heritage for future generations.

Locomotion was predicted to have annual turnover of 60,000 visitors but actually receives 200, 000 per annum and is expanding. The Science Museum Group, supported by Durham County Council are now building a second collections building in Shildon that will house a further 40-50 NRM vehicles and rolling stock. When that is complete in 2023, Locomotion will have the most rail vehicles under cover anywhere in Europe.

Shildon will also soon benefit from Government levelling up funding for which Durham Council have successfully applied. The Council will use the money to reopen Whorlton Bridge, deliver the A68 Toft Hill bypass and to create a heritage corridor along the Stockton and Darlington Railway line. Whorlton is the UK’s oldest suspension bridge. Ahead of the bicentenary of the Stockton and Darlington Railway in 2025, this investment create a legacy for the area as the birthplace of modern railways and help drive visitors to heritage and visitor attractions along the route.

In York, the NRM is also undergoing a transformation ahead of its 50th birthday in 2025, and sits at the centre of a major brownfield regeneration project, York Central. York Central is a 45-hectare development created in partnership with Network Rail, Homes England, City of York Council, and our museum. It promises to transform our corner of the city, redeveloping former railway land to create 2,500 homes and a new commercial quarter creating up to 6,500 jobs. The museum is poised to become the development’s cultural anchor, the heartbeat of the York Central development. In this sense ‘levelling up’ is integrating the otherwise derelict ex-railway Rail land with the city’s railway identity to create a new neighbourhood that is tangible, profitable, and attractive in a regional context and still retains its railway identity. We hope this will be the catalyst for other national institutions to make the move to York, and our museum is part of the bid to bring the new headquarters of Great British Railways to this part of the city. The developments in both Shildon and York are a powerful message that museums do bring economic benefits across the country and can reignite a town’s sense of pride and cultural identity.

Image: National Railway Museum - York, Wikimedia Commons

The developments in both Shildon and York are a powerful message that museums do bring economic benefits across the country and can reignite a town’s sense of pride and cultural identity.

The shape of stories

Owen Garling, Knowledge Transfer Facilitator - The Bennett Institute for Public Policy, University of Cambridge

Despite its lack of a clear definition, one of the characteristics of ‘levelling up’ that has been identified is its comparative nature – where needs levelling up, and what does it need to be levelled up with?

But what if we were to take a different approach? Rather than starting off by comparing different places, we could look at the story of places and see how they have evolved over time to reach the present day.

The American writer Kurt Vonnegut gave a lecture based on his 1981 autobiography, where he argued that all stories could be categorised by a small set of “simple shapes”. This idea was put to the test in 2016 by a group of researchers from the Universities of Vermont and Adelaide. The research used natural language processing to examine 1,327 works of fiction from Project Gutenberg’s fiction collection to see if there were common narrative structures at play and identified six “core emotional arcs” that explained the structure of the stories in their sample.

Diagram: Author’s own, after Reagan et al, (2016) The emotional arcs of stories are dominated by six basic shapes, EPJ Data Science

As well as explaining the common narrative arcs of stories, these six archetypes can be used to explain and share the narratives of places. Looking back over the past histories of different places and identifying which ‘story shape’ best applies, and at which stage they are at, may give any policies designed to ‘level up’ the best chance to succeed.

Using heritage in this way to think about how a place has developed can provide the opportunity for academics and policymakers to think differently about levelling up in a number of ways.

In much the same way as every person is unique, so is every place. Thinking about how places have developed over time helps us to think about them in a more nuanced way.

A sense of place can be rooted in the past. Tapping into the collective memory of places and their triumphs and challenges helps to turn levelling up from a centrally-driven series of policy pronouncements to a series of much richer conversations.

Places have a direction of travel. Thinking about levelling up in the context of the past, present and future helps to measure and understand the changes that are happening within a place. Some places may be at their lowest point, others may still be heading downwards, and some, hopefully, will be starting to see their fortunes recover.

Everywhere has its own assets. Looking at places over time shows how the availability of changing levels of resources can affect places. We’ve seen how the impact of the pandemic has varied across different places. How can stories of the past or present help to reimagine the future of these places?

Rather than asking what ‘Levelling Up’ means for heritage, perhaps we should be asking how heritage can help to put ‘Levelling Up’ in context for people and places. This is a question that we intend to continue exploring at the Bennett Institute.

Read “Levelling up: An Anthology”, edited by Owen Garling for the Bennett Institute for Public Policy.

Image: Photo by Akash Banerjee on Unsplash.

Rather than asking what ‘Levelling Up’ means for heritage, perhaps we should be asking how heritage can help to put ‘Levelling Up’ in context for people and places.

Thank you for exploring this webpage! We hope it has provided useful insights into the relationship between the heritage sector and 'levelling up' opportunity across England.

Our free, virtual Heritage Debate 2021 took place on 30 November (10am - 12pm) and booking was open to all. To find out more about our annual Heritage Debate and further events from the Heritage Alliance on our website.

The Heritage Alliance is grateful to our Corporate Partner Ecclesiastical Insurance and to our sponsors the Architectural Heritage Fund for their support of Heritage Debate 2021.

Image credits: (background) 'Whitby', ©YHA; 'Wilkes Street' ©The Architectural Heritage Fund; 'Woodspring Priory Interior' ©Paul Grundy (2014), courtesy of The Landmark Trust.

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