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MICHEL CLUIZEL chocolates pRESS KIT

For three generations, since 1948.

Company's history

Michel Cluizel is a French Chocolate Manufacturer since 1948. For three generations the Cluizel family as evolved amidts fragrances of chocolate. With the help of skilled Cacaofèviers, confectioners and chocolate makes, the family carries on with their tradition, where everything started: in Damville, Normandy. The Manufacture Cluizel developed a direct, sustainable relation with cocoa planters.

A genuine, natural taste, this is what the self demanding chocolaterie always strives for. To achieve this, cocoa beans are fermented according to a skillfully controlled technique, at the planter's premises. Then everything is made at the Manufacture Cluizel: from the slow roasting process, to the subtle decorations which are often handmade.

Cacaofèvier

The Manufacture Cluizel is one of the few Cacaofèvier in the world to master the processing of cocoa bean into cocoa past first and then into dark, milk or white chocolate.

Confectioner

The Manufacture designs its own filing recipes: praliné, almond paste, caramel nougatine, liqueur, gianduja...

Chocolate maker

The Manufacture Cluizel processes chocolates before coating them with a thin layer of chocolate and decorating them.

Manufacturing facility in Damville, France

For more than 20 years, the Manufacture Cluizel has been distributing their premium chocolates all over the USA.

Since 2007, they opened their own stores in Manhattan and more recently in Brooklyn. The Michel Cluizel USA Headquarter, located in South Jersey, produces handcrafted, non-dairy chocolate products, macarons and pastries. Some of them being gluten-free as well.

The West Berlin Chocolatrium -chocolate museum- is offering private guided tours as well as Paint Your Palate® a fun activity for kids of all ages.

Excellence of taste

The Manufacture Cluizel is at the origin of a quality commitment unique in the world: the commitment "noble ingredients". Which ensures the selection of raw material and guarantees to the trade professionals that only pure cocoa butter, bourbon vanilla in pods, and sugar are used in the composition of the recipe. The chocolate are guaranteed to be without soy or added aroma in the process of fabrication.

Further, the Manufacture Cluizel has undertaken an important step in the removal of the colourings E171 and E172 from its products, in order to guarantee to its customers a product even more pure and natural.

Human Friendly

The company’s approach lies in developing direct relations with renowned planters from Mexico, Santo Domingo, São Tomé, Madagascar and more recently Brazil. Our chocolates are thus the fruit of a close and sustainable collaboration, founded on communication and respect.

The very special relationship we have had with our planters for over 7 years now, enables us to guarantee the best possible cocoa traceability. The cocoa beans are sent directly by the producers to the workshops of the Manufacture. It takes several months to achieve an outstanding combination fermentation-roasting.

We have endeavored to find renowned plantations in the most reputable cocoa-producing countries, in order to create '1ers Crus de Plantation'®. This specific approach enables us to find the best cocoa beans in the world. Our '1ers Crus de Plantation'®chocolates intensify the aromatic potential of each terroir through an adequate manufacturing process and a unique production skill. They enable us to create an intense aromatic range.

Safeguarding our environment

A nature-friendly company, Manufacture Cluizel has invested $600,000 in building a sewage treatment plant to process sewage organically, with no environment nuisance, which contributes to sustainable development, through the use of a natural filter: reed.

The ‘Manufacture’ is a member of the ‘Club EPEE 2020’ (A clean, energy-saving company in the lead up to 2020). Through this organization, we were awarded the 2012 ‘Croissance Verte’ (Green Growth) trophy (for our commitment to reducing energy consumption). The club’s role is to share good practices between manufacturers committed to reducing expenditure on all forms of energy.

Manufacture Cluizel requires its service providers to have “Imprim' Vert”, PEFC and FSC certification out of a common desire to reduce the environmental impacts linked to printing activities. These certifications also attest to a firm’s support for good sustainable forest management practices. For its packaging, Manufacture Cluizel requires compliance with the ISO 9001, 14001, OHSAS 18001 and BRC standards relating to finished product quality management systems, and in particular guaranteeing “food contact” certification.

A NEW CONCEPT IN a CHOCOLATE GIFT

Michel Cluizel, USA launches an attractive and innovative concept called ChocoVoice®!

Available October 1st 2018, we will offer two versions, 'WinterLand' and 'Bonboniere', each with a happy holidays jingle that plays when the box is opened. Want to add a personal touch? Add a personalized recored message to the jingle for a nominal fee and imagine the look on your family and friends faces!

'WinterLand' 3d chocolate scene

WinterLand is a three-layer box comprised of 7 winter characters crafted from 100% natural milk, white and dark chocolate. Simply place them as you wish in a grooved white chocolate bar and create a 3D winter scene that will wow your friends and family! PLUS 8 assorted premium bonbons, dark, milk, & white, to complete this delightful gift box.

An open-box view of 'WinterLand' chocolate box.

'Bonboniere'

Bonboniere is a three-layer box of 24 assorted premium chocolate bonbons, dark, milk, and white, that also plays a jingle with optional messaging.

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