The Concept Partnership Marketing Strategy, Public relations and Sponsorship

What we do.

We partner both multi-national companies with international brands and indigenous Irish brands finding their way in the world. You may have a one-off challenge or opportunity or want to avail of a communications strategy built over time and with attention to detail. Let us know and we will be only too pleased to listen and provide our expertise.

The media we work with are the ones that work best for you.

Every project we work on is unique and specific to each clients needs. We always reserve judgement as to which media or mediums are the most appropriate to answer your needs until we have thoroughly analysed your brief. Whether it is TV, Radio, Print, Social Media or Video our experience allows us to determine which will work best to successfully deliver the results our clients desire and our relationships guarentee access to the top editorial decision makers.

We define PR as a function designed to help build trust and credibility with groups that are important to your business. We help raise awareness about your organisation as well as give you a chance to define, control and distribute your message to those both inside and outside your company. We believe effective public relations can also promote your organisation, help communicate during a crisis or defend its reputation from attacks made on it in traditional and online media.

CityJet appointed us to manage their Consumer and Corporate PR

The launch of CityJets new uniform.

Our in House Services include

Corporate PR

Consumer PR

Crisis Management

Public Affairs

Marketing Communications Strategy

Sponsorship Negotiation and Management

We also represent a number of leading Irish personalities such as Mick McCarthy the Irish National Soccer Team Manager

Ross Byrne Leinster Rugby and Ireland outhalf

Eamonn Darcy legendary Golf pro and Ryder Cup player

Powerscourt Estate invited us to assist in their communications during the visit of their Royal Highnesses The Prince of Wales and The Duchess of Cornwall

Sarah and Alex Slazenger greeting Their Royal Highnesses

Some of the Clients we have worked with

The Extra.ie FAI Cup

DMG Group Ireland chose us to Negotiate, Implement and Manage all aspects of their sposorship of the oldest and most prestigious FAI competition in the calander.

Some of our work for CityJet.

Our experts.

Liam Gaskin

Liam Gaskin is a communications expert specialising in building brand reputations across the whole spectrum of communications channels. Formerly with Saatchi and Saatchi, he has worked with a range of clients, from the automotive, cosmetics, medical, retail, hospitality, media and aviation sectors. He specialises in brand communications strategy, marketing and sponsorship negotiation and management. He has addressed National and International Conferences and has been published widely on Marketing Strategy and Communications.

Richard Moore

Richard is a former national newspaper news editor and journalist and a highly-experienced ex-Government press officer. As an seasoned journalist, Richard has a thorough understanding of broadcast and print media and of how to communicate brand and corporate messages. He is expert in gaining media exposure for business issues, cause-related, charitable social initiatives and sponsorships. He is a registered Lobbyist with an excellent track record of intricate Public Affairs issues.

For a speedy response Email us at liam@theconceptpartnership

The Concept Partnership

Mob: +353 (86) 8195151

Clifton House,

Lower Fitzwilliam Street,

Dublin DO2 XT91,




Created with images by Kevin Dowling - "untitled image" • Ben Kolde - "untitled image" • rawpixel - "business paperwork deal" • Skitterphoto - "liffey river dublin" • Stavros Georgakopoulos - "untitled image" • geralt - "hands businessmen team" • seanegriffin - "dublin night blue"