Technology has become such a big part of our everyday lives and we rely on it for a lot of things. On June 30, in 2016, a survey was taken on internet usage around the world. The survey results showed that America makes up 4.9% of the population of the world and 89% of our population in America uses technology (Miniwatts,2016).
We will have to do a lot of research on what customers like about different apps that they already use. Figuring out how we can integrate what they like about other ones, and since our target market will be youth we will mainly acquire information of what they would like in an app suitable for them.
We will market using professional athletes.Kids nowadays idolize so many famous athletes that if their favorite athlete is doing something, the kids are going to want to do the same thing to be just like their idol. It will sometimes make these kids believe that if their favorite athlete is playing professionally in a sport that it makes them want to buy in and get to that level.
The importance of participation in youth sports is not just to have kids out playing sports, it’s having the kids get involved with other kids creating memories, and not just making parents happy. It’s also making sure that kids at a young age are healthy and getting exercise to increase the physical health so they can live a healthy life. There are many ways that people can have the opportunity to improve the participation levels in youth sports, and this is one way that our group believes it can improve, and we have full faith that it can work.