Mondialito 2017 Job report

WEBSITE

WEBSITE

As soon as we get involved in Mondialito tournament to take care of the communication, we created a website to share informations internationally about the results and everything happening in the event-zone. Fill in French and English, we opened our audience to the entire world. Please find below key numbers about the website.

Website key numbers
YOUTUBE CHANNEL

YOUTUBE CHANNEL

With 59 videos and 4 playlist, the YouTube channel helped us sharing all of the video content we created during the tournament. Top 10 goals, games highlights and best inside moments (national anthems, celebrations after victory, volunteers work, interview...). We also downloaded online every single games played during the tournament to make it available for free for everybody : players, coach, families... Everybody can use those games to work on improvements. Please find below key numbers generated on the YouTube channel.

YouTube key numbers
FACEBOOK ACCOUNT

FACEBOOK ACCOUNT

Facebook was the main media platform we have been using during the tournament to share the informations. As an international event, we did every post in French and in English to make sure (almost) everybody around the globe can understand what we are talking about. Thanks to 358 publications in a month and more than 230K people reached per publication, the platform have been successful. With different contents (photos, videos, text, pictures...) we achieve our goals : Let people far from the event-zone feel part of the tournament. Please find below key numbers :

Facebook key numbers
INSTAGRAM ACCOUNT

INSTAGRAM ACCOUNT

Instagram is the most international social network because a picture is better than a thousand words. It was very useful to keep communicate on the results of the competition but also to share the best photos taken during the event. With only English publications and an InstaStory that let people follow what's happening in the tournament. Please find below key numbers :

Instagram key numbers
BUZZ

BUZZ

The goal of every communication agent is to create a buzz in order to expand very quickly your audience. During the event, we generated one thanks to the Qatar left winger. Let's see the video first :

A single moment catch what generate those statistics :

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