Loading

The Council Connection November 2020

Who We Are...

NETWORKING

22 YEARS AGO IN A GALAXY NOT SO FAR AWAY, A PRODUCE ASSOCIATION WAS BORN. IT WAS NAMED THE SOUTHEAST PRODUCE COUNCIL AND WAS STRONG WITH THE FORCE. IN THE YEARS FOLLOWING ITS CREATION, THE COUNCIL HAS GROWN INTO A VIBRANT AND INNOVATIVE ORGANIZATION. MEANWHILE, THE REPUBLIC HAS DISCOVERED A NEW ENEMY, CREATING A DISTURBANCE IN THE FORCE. MANY PRODUCE KNIGHTS HAVE BEEN QUARANTINED, AND THE VERY FUTURE OF THE PRODUCE ORDER IS IN JEOPARDY. YOU HAVE BEEN CHOSEN TO JOIN FORCES WITH THE COUNCIL TO CELEBRATE THE RISE OF PRODUCE AND RESTORE UNITY TO THE PRODUCE GALAXY…

EPISODE XVIII

MAY THE FORCE BE WITH YOU!

Southern Exposure Digital Toolkit

Use the graphics below to customize your company email signature or other social media graphics to show your support of Southern Exposure 2021! Right click on the images to download these or if you want more "ready to go" social media graphics that don't need customizing, visit out website using the link below.

Email signature
Instagram
Twitter
Facebook
Linked In

Bright Ideas Fresh Arrivals

The SEPC is excited to feature your new products within our Bright Ideas Fresh Arrivals showcase!

How to Submit Your Showcase Application

  1. As you register for Southern Exposure, select Bright Ideas Fresh Arrivals as one of your sessions.
  2. Once you register, you’ll receive an application link via email for your showcase.
  3. Review the options below and submit your application by Tuesday, December 8, 2020. Cases are reserved on a first-come, first-served basis and space is limited.
  4. You must include one (1) high-resolution image of your product as well as a detailed description (50 words or less).

Showcase Information

Price: $400*

Please note: All shelves include lighting and cases will be locked.

Case Dimensions: 37” W x 13” H x 25.5" D

Space is limited to one (1) case per member company (unless approved by the SEPC).

*An invoice will be sent upon registering as well as an application link. However, if your showcase is not approved, we will issue a refund.

Eligibility Requirements

  • Your company must be a member of the Southeast Produce Council and in good standing
  • Your new products must have been submitted to market since March of 2020 or will be launched before July 2021

Here is an example of our Bright Ideas Fresh Arrivals showcase from last year to give you an idea of the display area. Graphics will be updated with this year’s theme.

Innovation Stations

Our Innovation Stations are also back by popular demand in which one (1) of your team members may highlight a new product, product line, or service during our Southern Exposure Expo.

How to Submit Your Innovation Station Application

  1. As you register for Southern Exposure, select Innovation Station as one of your sessions.
  2. Once you register, you’ll be sent an application link via email for your Innovation Station.
  3. Review the information below and submit your application by Tuesday, December 8, 2020. Stations are sold on a first-come, first-served basis and space is limited. Priority will be given to waitlisted companies who meet the criteria as well as companies who are interested in joining the SEPC.
  4. You must include your logo, one (1) high-resolution image of your product (or product family), as well as a detailed description (50 words or less).
  5. Companies will be notified Friday, December 11th, if the submission has been approved.

Price: $1499 (does not include individual/group registration fees)*

Eligibility Requirements

  • Company must be a member in good standing of Southeast Produce Council
  • Company is not currently exhibiting at Southern Exposure (unless prior SEPC approval)
  • New product, product line, or family of items must not exceed 4 individual SKUs
  • New product must have been presented to market since September of 2020 or will be launched before July of 2021 (Verification required)

Innovation Station Guidelines

  • Space is limited to one (1) Innovation Station per member company. One company member allowed in station at a time (Additional associates would need to purchase individual registrations or register as part of a group registration)
  • No additional signage, banners, display racks, etc. will be allowed
  • Sampling is permitted per convention center policies (see exhibitor kit)
  • One (1) stool will be provided at each station
  • Storage space is available within the desk area of the station

*An invoice will be sent via email upon registering as well as an application link. However, if your Innovation Station is not approved, we will issue a refund.

Here is an example of our Innovation Stations from last year to give you an idea of the display area. Graphics will be updated with this year’s theme.

We look forward to connecting with you at Southern Exposure!

Cultivating Ideas – Growing Relationships – Producing Results

Each year, the SEPC strives to curate an impactful series of industry programs and networking events for our members. The SEPC Virtual Garden is our newest platform through which we will continue to keep members abreast of the latest developments in produce—whether those are happening in the soil, in the cloud, or anywhere in between.

Through the SEPC Virtual Garden, we have begun planting the seeds from our founding pillars – Networking, Innovation, Community, and Education – so that our members will reap the benefits of harvesting quality experiences guaranteed to increase the value of their membership.

Stay tuned for details on these upcoming SEPC Virtual Garden sessions:

Cooking in the Garden – Sponsor Chef Demos

SEPC University Educational Sessions

Produce Inspection Training

Southern Exposure 2021

The key to the success of our SEPC Virtual Garden is the community who tends it, and we are eager to serve alongside our SEPC family to see what we can grow together!

INNOVATION

Congratulations to this year’s recipient of the Next Generation Award who was announced from within our SEPC Virtual Garden last month!

2020 Next Generation Award

Kristin Yerecic Scott | Yerecic Label

Kristin is Marketing Director and Board of Officers member at Yerecic Label. As part of Yerecic Label’s third generation, she joined the family business full time in 2014. Kristin is responsible for the branding, advertising, public relations, tradeshow and sales material development for the organization as well as leading the Pre-Order Cross Functional team. As a pressure sensitive label supplier serving the fresh produce industry, Kristin helps Yerecic Label focus on consumer trends, packaging insights and market research to intimately understand retail, grower/shipper and shopper needs. Kristin was recognized as one of The Packer’s 2017 Women in Produce, and proudly serves on the on the SEPC Board of Directors as well as the Education Committee Co-Chair. Kristin graduated from Ohio University with a BS in Strategic Communications, and minors in both Economics & Business.

COMMUNITY

Community Updates

Our Featured Charitable Partner for November is Society of St. Andrew.

Through our partnership with the Society of St. Andrew we are able do our part to help feed America’s hungry. In addition to financial support as well as disaster relief donations, the SEPC is honored to work with the Society of St. Andrew to donate all leftover food from Southern Exposure and Southern Innovations each year to help those who are hungry in the Southeast.

In October, the SEPC partnered with Society of St. Andrew as well as Arnold Palmer Hospital for Children to distribute over 2500 food boxes to those in need within the Orlando, Florida area.

“The gardening beds have been renovated and the boys have been working hard to get them prepared for our fall crop. Our dinners will include broccoli, collards, cabbage, Brussels sprouts, and cauliflower in the weeks ahead. Thank you for your continual partnership.” ~ Victoria Shuman, Paul Anderson Youth Home Advancement Officer

During Southern Exposure 2020, SEPC issued The Golden Rule Challenge to exhibitors as well as attendees to share how they serve others for the greater good of our industry and our world. We’d love to continue that challenge by sharing how our members are continuing to #MakeADifference!

Share your SEPC member philanthropy news with us!

Together, We Can Make a Difference!

EDUCATION

The Vorhees Vision Scholarship was created to reward the achievements of young individuals who demonstrate a true entrepreneurial spirit in their lives as they pursue their educational goals. This scholarship is named in honor of the late Terry L. Vorhees, founder and first Executive Director of the Southeast Produce Council. Because of his vision and efforts, the Southeast Produce Council became and remains one of the best resources in the produce industry today.

Scholarship Details

One college-aged student (graduating high school senior or current college student) will receive a one-time scholarship of $7,500 to their enrolling college/university.

The application can only be submitted online through our link which will be provided beginning November 30, 2020.

The application deadline is January 15, 2021 at 5pm EST.

Visit our website for more scholarship information!

The Southeast Produce Council will soon be offering SEPC University Educational Sessions from within our SEPC Virtual Garden. SEPC members will receive an invitation via email to access these sessions.

2020-2021 SEPC Annual Membership

Join the SEPC Today!

As an SEPC member, you’ll join a diverse group of like-minded produce professionals, from farmers to distributors and retailers to chefs. It’s about growing your knowledge, sharpening your skills, sharing your passion with others, and enjoying what makes this corner of the country extra special: its long tradition of bringing people together through food that is grown, distributed, and cooked with love.

Please review the membership information on our website and select which annual membership* best suits your company's needs.

*Please note that our annual membership period runs June through May of the following year. We do not prorate our membership fees.

**All conference attendees are required to be SEPC members in order to attend any events. Exhibitors are required to maintain a corporate membership.**

Our Sponsors

SEPC sponsors are a vital part of our existence. Simply put, sponsor contributions help us bring more to the table for everyone. Like better networking and education events, fresh talent, and a broader awareness of best practices throughout our industry. And of course, when you help us promote produce, your organization will gain crucial exposure at our events and engagements throughout the year.

Interested in becoming an SEPC Sponsor?

We thank you for your support and look forward to boosting your business in return.

Check out this month’s Sponsor Spotlights on our social media platforms to learn more about each of our SEPC Level Sponsors!

THANK YOU SPONSORS!

SEPC Fruit & Veggie Trivia

Congratulations to Brittney Marino of Michael Cutler Company for being the first to answer our October SEPC Fruit & Veggie Trivia Question correctly!

November Trivia Question

Be the first to answer correctly and win a $25 gift card!

These Thanksgiving favorites undergo a bounce test to determine their freshness. Can you name them?

Contact us

315 Hwy 17 North | Millen, GA 30442 | 877.720.SEPC (7372) | Fax: 478-401-0335