"Pepper Power" Displays February 3, 2017

Are you seizing an opportunity?

Winter production peppers are in peak season, especially from Mexico. Both organic and conventional are trading at very low prices, allowing aggressive retailers to really get behind promoting the category and moving extra tonnage.

Red, yellow and orange bell peppers are so colorful and can be merchandised for short periods of time at room temperature, making them ideal for mass displays out on the sales floor.

When the prices on peppers are at these lows, are you passing on the savings to your shoppers and inspiring more movement?

Peppers are a product which consumers will buy more quantity of if they perceive the price-quality equation is a good VALUE to them.

The cleanest displays have all stems facing in and stickers facing down. This way, all you see is the beautiful color and nothing detracts from the eye. - Brian Dey, Produce Merchandiser
Contact our Merchandisers for more merchandising information and tips!
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Four Seasons Produce Digital Media

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