SLIDE IN THE DM’s
Alex starts Call Her Daddy around the Fall of 2018 and brings Sofia along as her co-host. Dave Portnoy reached out to Alex via DM and told her he was interested in bringing the podcast to the Barstool Sports empire. Alex had said in her Youtube video that when he reached out to her, she went to Barstool alone and had about 6-8 meetings with him to discuss the podcast and where she saw it going etc. Dave Portnoy said he didn't really know who Sofia was at the time, he knew Alex was the main link to Call Her Daddy.
- It was 3 year contract that gave Sofia and Alex 75k the first year, 85k the second and 100k the third year.
- Barstool own the IP to Call Her Daddy which essentially the entire brand and podcast name. A very crucial part of the contract.
- They also had bonuses for downloads, merch etc.
- And at the end of each year were able to negotiate compensation.
- But just 3 months into the first year they both got raises because the podcast had been doing well.
A little while after the first raise, Dave and Erika (the CEO of Barstool) called Alex and gave her a raise (again) but not Sofia. Alex did all the editing, marketing and promoting of Call Her Daddy, so it is well deserved. She said in her Youtube video that she chose not to bring it up to because Sofia made her uncomfortable about the fact it was public knowledge that Alex did most of the work (if not, all of it). Alex said that it took her anywhere from 7-20 hours to edit one podcast, so she essentially was taking on a second job.
SUITMAN ENTERS THE CHAT
Coming to the end of the first year they BLEW UP. Alex and Sofia were making more than what their contract stated they would make in their second year. Peter Nelson, the executive Vice President of HBO Sports and boyfriend of Sofia, would tell the girls they were making “way below industry standard”. So of course they were like wait what the fuck is "industry standard?" and this wasn't the first time they heard something like that. There was whisperings going around they were being “exploited” by Barstool and getting underpaid considering how successful the show was. Alex and Sofia via their lawyer sent an email to Dave stating they were not represented properly by Barstool and want to renogiate their contract. Which kind of blindsided Dave. He responded to the email basically saying "ok buckle up, let's fucking go". So, Suitman put together a term sheet to send to Barstool to renegotiate the contract.
- 1 million guaranteed for each
- Independent contractors/Freelancers
- 50% of everything (merch, ads, alcohol)
- Own the IP
GO F*CK YOURSELF
Dave essentially told them to go fuck themselves, this obviously pissed him off because that term sheet is insane. He said on the podcast last week, "they went from unknown talent that we took a risk on, to each making close to half a million dollars a year. Pretty fuckin' good money for the first year”. All negotiations stopped.
At this point, they are 4-5 months into the second year of their contract. They continue to do the podcast but slowly start not communicating with Barstool. Suitman began shopping the podcast around to industry peole and reassuring Sofia and Alex “I'm going to get you girls the deal you deserve”, “it’s gonna be great”.
Mean while Dave was hearing rumblings that the girls were out shopping their podcast and was like “what company would sign somebody if the second they get big, they’re just gonna walk out the door”. Barstool decided to come back to negotiations and said "ok we will give you back Call Her Daddy, give you new contracts but we have the rights to alcohol. But the merch, feed, IP everything is theirs". He also went on to say that “if they just would fulfill their contract millions of dollars are just waiting for them”. He didn’t hear anything back from their lawyers or them personally. So, he then sent Alex a text saying “he had never dealt with anybody as unprofessional and disloyal and greedy than those two”.
THE ROOFTOP DEAL
*Now, something I want everyone to keep in mind, this is at the start of COVID-19*
Call Her Daddy got an offer from the podcast powerhouse Wondery (Dave refers to them as Scumbags) and the podcast was going to be called The Fathers. So Alex reached out to Dave asking if her and Sofia could come over to his rooftop to talk about everything. Alex said she found out after fact that the two went to the rooftop meeting with two very different ideas of what the meeting meant. Sofia said she went into meeting as more of a courtesy to Dave, whereas Alex went in with the hopes Dave would negotiate and give them a good deal. The three of them started talking about how they had been shopping the podcast around and Sofia was more combative with Dave than Alex was. Dave then presented the deal.
- Half a million guarantee for each of them
- Increase in Merch percentage
- Cut the contract short to only one more year
- IP to Call Her Daddy
Dave thought they would agree to the deal right there on the rooftop because how could they possibly pass that up. He went on to say that if we weren’t in the middle of a global pandemic than that deal probably would’ve never happened because of course, at the end of the day it’s business and you have to have revenue coming in. All he really wanted was for Call Her Daddy to come back on the air and get this shit moving. Whatever his reasoning was, it was a fucking five star deal.
A HOUSE DIVIDED
In her Youtube video, Alex said the moment they left the rooftop is when the real problem began. Her and Sofia had two completely different ideas on where to take Call Her Daddy and what that meeting really meant. Alex was basically ready to shake Dave's hand and be like you got a fucking deal, but Sofia wasn't impressed and nothing changed for her which blew Alex's mind. HE JUST OFFERED YOU THE FUCKING IP TO CALL HER DADDY. Aaaaand then a very quiet, awkward walk followed. And if you have ever gotten into a fight with your best friend where you two literally don't agree then you KNOW the tension I'm talking about but this time just add half a million dollars and a successful career on top of that.
Dave doesn’t hear from them for days after he offers them the deal of a fucking lifetime.
ALEX POV: she wanted Call Her Daddy to remain a duo and she wanted them both to stay at Barstool and continue to grow the Daddy Gang with Sofia. 50/50.
During this time, because Alex wanted Sofia to come along with her she started to appease Sofia and her list of demands IF Sofia decides to come to Barstool. In her Youtube video Alex says, “I am going to stand behind my partner and ask for a few of her things”. So on the phone with lawyers, Sofia would present this list of asks and Alex would make it clear she was good with the deal but she wants Sofia to be happy as well.
Dave on his podcast said "it was like the moving of the goal post", meaning every time Sofia would ask for something, Barstool would agree, then it was another thing and another thing. It got to the point that Alex was like what the fuck is going on, this is getting ridiculous and asked to see a list of all of Sofia's demands. And it became clear the two were not on the same page.