Areas of Focus
- SSX Promotion - Speaker Spotlight graphics, Video Series
- Facebook - brought life to the page through event creation and consistent, personalized postings
- Facility Updates - continue AM features, include a nod to the past with #tbt entries
Top Performer - Instagram - RECORD engagement observed on this post.
1,757 likes, 18 Comments
Repurposing video content which showcased CMBs being used in a Strongman competition in Austin received the most video views and comments in the month of April on IG.
From the Facebook Inbox to the Shop - the account was asked how much weight our bench could hold and the shop answered that question for everyone.
The customer service interaction resulted in great social exposure...and a sale!
Produce once, publish everywhere.
Adopting this philosophy has brought high engagement across platforms.