The Adobe Creativity Challenge World Leader for a Day

The aim of this Adobe Creativity Challenge is help students develop a range of 21st Century skills such as critical thinking, problem solving, collaboration, communication and creativity through the use of Adobe applications such as the Adobe Spark apps.

The objective is for each group to create a Spark Page publication that features at least one Graphic/Poster (made with Spark Post, InDesign, Illustrator or Photoshop) and a Video (made with either Spark Video, Premiere Rush or Premiere Pro) answering the following question ...

What decisions would your group make to improve the country if they were in charge of the government for a day?

Step 1 - set up groups & tasks

Make sure you are working with a group of about 5 or 6, in a mix of genders (if possible) and preferably not in friendship groups. One of the aims of this activity is to help you develop your collaboration skills by working with a team of people who you may not have worked with before.

Make sure you have at least three digital devices per group. The iPad is the preferred Adobe Spark device because it offers the most Adobe Spark features, does not constantly rely on wifi access and has more screen real estate than an iPhone. Otherwise a Chromebook or other laptop via Chrome, Safari, Edge or Firefox (https://spark.adobe.com) should be fine.

Split your group into the following jobs:

  • Graphic designers (to make the graphic/poster)
  • Video producers (to make the video story)
  • Journalists (minimum of 2 - working with Spark Page to put together the article that will include the posters, the video and other graphics and also creating a second page that documents the whole design process)


Each group should have access to at least three devices. The iPad is the preferred Adobe Spark device because it offers the most Adobe Spark features and does not constantly rely on wifi access. Otherwise a Chromebook or other laptop via Chrome, Safari, Edge or Firefox (https://spark.adobe.com) should be fine.

Spark Page Activity

  1. Have one of the journalist act as the group's scribe and create a Spark Page titled with the name of your group and subtitled with your school's name.
  2. If you are using an iPad or iPhone, take a funny picture of the group and insert it into the background of the title. Note that this page does not need to be published. If your group can't (or don't want to) take an image, select Find free photos and add an image that relates to the name of your group.
  3. Document the different roles for each member of the group

Planning using the Design Thinking Process

Empathise - Define - Ideate - Prototype - Test.

Design Thinking is a way of solving problems and being creative. Designers are always thinking about a range of views and ideas to help create solutions. They spend lots of time trying to understand and test out ideas until they are happy with a potential solution that meets the needs of most users. Thinking like a designer is a way to approach solving complex problems like the one your team is working on today. Empathy and collaboration are at the heart of that design thinking process, along with the tools to define, ideate, prototype and test solutions.

Design Thinking requires patience, resilience, empathy, collaboration skills and creativity - all vital 21st-century skills that every student should be developing.

Design Thinking brings our head, heart and hands together to find innovative solutions to complex problems.

Design is not just what it looks like it feels like. Design is how it works. (Steve Jobs)

Design Thinking involves the following stages Empathise, Define, Ideate, Prototype & Test.


Empathy is about taking a walk in someone else's shoes and trying to understand their perspective. It is about understanding someone else's point of view and understand the way they do things and what is meaningful to them. By empathising with other people, a designer can gain greater insights into a potential solution that meets the needs of others.

Empathy activity

Think of a group of people who are in need of support and who you could help if you were in government for a day. Answer the following questions in your Spark Page under the heading Empathy activity.

Options could include:

  • Farmers
  • Carers
  • First Australians
  • Asylum Seekers
  • Homeless
  • Drug affected
  • Unemployed
  • Disabled
  • Bully Victim
  • Racial Victim
  1. Describe the type of person who is in need and what some of their difficulties are.
  2. Do a search on Adobe Stock, Unsplash or Pixabay that helps represent this type of person and their need and add it to the page


The define stage is about using what you learned in the empathise stage to get a better understanding of the problem. The clearer your definition of the problem, the more valuable your solution will be.

Define activity

Come up with a problem statement starting with the words - How might we help ... based on the research you did in the empathise stage and type it in your group's Spark Page under the heading Problem Statement.


Ideation is where we brainstorm, imagine, develop and express ideas for possible solutions to the problem. The aim is to generate lots of ideas, the crazier the better. It is important not to judge anyone's ideas at this stage and the more people in your team who contribute, the better.

Ideation activity

Discuss a range of possible solution options with your group and list them in your Spark Page.

Repeat the above stages for at least three different examples of how you are going to improve the country and help make the world a better place.


Prototyping is about thinking with your hands and building a solution, in this case a webpage (with Spark Page) that features at least one graphic (with Spark Post) and a video (Spark Video).

Prototype activity

The journalists in your group need to create a new Spark Page titled Making a Better World, subtitled with the first names of everyone in the group. The web page is an article about how your group aims to improve the country if they were in charge of the government for a day. Teh site should feature the following

  • An outline of each problem, who is affected and how it can be helped
  • A Graphic/Poster (made by the graphic designers) summarising each problem
  • A Video (made by the video producers) about at least one of the problems

Add a link button to the planning page at the end of the site

The Graphic Designers need to use Spark Post to create a poster about each of the problems that will be solved. They each need to be saved as a jpeg and provided to the journalist.

The Video Producers will be making a short 1min video about at least one of the problems. They can base the video around the 5Ws - Who, What, Where, When, Why ... then the How.

  • Who has the issue?
  • What is the issue?
  • Where does the problem happen?
  • When does it occur?
  • Why is it important to be addressed?
  • How can it be solved?

If using Spark Video, set up a Spark Video slide for each of the above elements of the story. Make sure each slide goes for less than 10 seconds.

Use a mix of voice overs, still images, moving images, text & music to help tell the story.

When sharing the video, turn off get noticed to keep it private and turn off the author attribution. Send the video link to the Journalists so they can add it to their Spark Page.


Be prepared to share your completed story to the class as a formal presentation. Ask for opinions on your work to help test your solution.

Created By
Tim Kitchen


Created with images by Vonecia Carswell - "untitled image" • geralt - "alzheimer's dementia words" • Mimi Thian - "untitled image"

Report Abuse

If you feel that this video content violates the Adobe Terms of Use, you may report this content by filling out this quick form.

To report a copyright violation, please follow the DMCA section in the Terms of Use.