Russell New Floral Designer

Nestled in the very heart of the South Downs National Park lies the quintessentially English village of Amberley with its narrow lanes, traditional stone built homes and beautiful gardens. As you approach the end of the village the lane gives way to the Wildbrooks stretching east, a haven of lush green grasses and meandering water ways but, looking to the west your gaze is met by the imposing and towering outer walls of Amberley Castle.

Amberley Castle was built over 900 years ago and every inch is steeped in history. Now a unique luxury hotel, within its medieval walls lies a picturesque retreat which seamlessly blends ancient architecture and history with modern design and contemporary cuisine. Entering the Castle grounds, you are drawn through the landscaped gardens and under the ancient portcullis. Once inside its inner walls you are part of a world where every stone and brick has absorbed many centuries of stories, and it is here that many couples choose to write part of their own. From the hidden Kitchen Garden to the cosy Library, from the luxuriously appointed bedroom suites to the relaxing bathrooms and from the intimate ambience of the Great Room to the majesty of the Queens Room, romance blossoms.

For those who choose to celebrate their love in this unique venue they are assured a day where only the highest quality prevails. For many the Queens Room provides the perfect setting for such an occasion; built in the 12th century, the barrel-vaulted ceiling lends an air of grandeur to the room and it is here where the setting, the cuisine and the room dressing combine to create something truly magical.

Floral Designer Russell New has worked at Amberley Castle since it became a hotel in 1989. He has provided the flowers for many clients from flamboyant, glamourous events to smaller, intimate, family affairs. With his talent for design Russell ensures that each event he creates displays for is unique, capturing the vision of the client and enhancing the beauty of the surroundings in which it is set.

On this occasion, to create a truly luxurious display in the Queens Room, Russell arranged roses from Meijer Roses and orchids from Walter Grootscholten Orchids, supplied by D. Visser. These renowned growers dedicate themselves to developing blooms of only the highest quality and beauty. From the perfect petals of the Pearl Avalanche Rose, to the purity of the White Avalanche and the exquisite cascades of the Sensation White Phalaenopsis orchids, it was the combination of these flowers and the artistic skills of Russell that led to such a creation. Three towering clouds of flowers sat high above the heads of the guests with full garlands sweeping downwards to create a beautiful river of flowers that ran the length of the table before cascading to the floor at either end. Alongside the abundance of flowers sat the Georg Jensen Alfredo and Cafu candle holders lending a gentle, elegance to the display with the Ester & Erik candles giving a soft, romantic light to the room.

Capturing the beauty and romance of the flowers was the role of photographer Henry Wells. A truly gifted photographer, Henry has again been part of the Amberley Castle story for many years. He has an eye for detail and an understanding of the Castle, its light and beauty that allow him to develop such wonderful images.

It is the combination of the skills of all of these people, the quality that they strive to achieve and of course the natural romance of the Castle itself that come together to create that moment of perfection as seen on this occasion.

Photography by Henry Wells Professional Photography.
All 19 bedrooms at Amberley Castle are luxuriously appointed. Every room is unique in design, furnished with antiques and fine fabrics.
Pearl Avalanche & Avalanche roses grown by Meijer Roses.

White Sensation phalaenopsis orchids grown by Walter Grootscholten.

Russell chose to use these beautiful Scandinavian designed Georg Jensen vases from their Alfredo and Cafu ranges. Available to buy from our store.

Pearl avalanche and Avalanche roses in a Georg Jensen Cafu vase.

Watch a short video of the team dressing the Queens Room at Amberley Castle.







Amberley Castle - Photography by Henry Wells Professional Photography.


Created By
Blomster Designs


Meijer Roses  Walter Grootscholten  D Visser Henry Wells Professional Photography Amberley Castle Georg Jensen

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