originator studios 718 northwestern avenue austin, tx 78702


Originator Studios is an 800 sq. ft. sound stage in East Austin. Renovated from an old transmission shop, the building houses office space, the studio, and a 16,000 sq. ft. gated lot. The property zoning is mixed use, and there's minimal residential areas nearby. TUP can be granted for outdoor amplification later than 10pm.

Because we're a sound stage, it's fully soundproofed and sounds great for intimate music performances. We're also fully equipped for VR experiences with 2 room scale HTC Vives.

We started as a video production company 9 years ago, and opened the doors of our home base in 2016. Originator Studios also hosts multiple creative companies: David Heisler Photography, Wise Visuals, Guinn Partners, Fair Worlds and Hybrid VR.

The Studio

  • fully sound proofed
  • 24 sq. ft. cyc wall
  • raising/lowering lighting grid
  • 6x 4bank KinoFlo lights on cyc
  • 9 ft bay doors
  • gigabit internet
  • kitchen
  • green room
  • makeup room
  • 2 unisex bathrooms
  • VR capabilities
View from the bay doors
Kitchen next to studio
Upstairs green room
Makeup room


festy besty

We held an official SXSW party for Festy Besty, a festival clothing line. We had a blast transforming the space into Festy World: our interactive film set. Outside in the parking lot we brought in a classic RV, an aerial rig for aerial performances, cable cams and drones to capture aerial footage, fire dancers, and space for motocross racers. Inside we set up a dj booth, dance floor, VR performers and poi spinner, and turned the upstairs green room into a gorgeous lounge.

Fat tony after party

MUD Magazine hosted an unofficial SXSW afterparty in our studio. Houston rapper Fat Tony played a DJ set, and we packed out the studio as a dance floor with the bar and fire pits outside in the lot.

human influence: CHris Omenihu

We started the show outside with a food truck, bar, and three performances on our outdoor stage. As a surprise finale, audience members moved inside for the intimate performance by Chris Omenihu on top of a car with projections creating an urban feel.

don't tell comedy

Don't Tell Comedy is a secret pop up comedy show that happens at unique locations in Austin. 6 comics took turns on the mic performing for a full house.

sofar sounds

So Far sounds is the music version of Don't Tell Comedy: a secret popup show where guests don't know the lineup or location beforehand. 3 bands played their sets as listeners relaxed on the floor with their drinks.

Fruit Ninja Competition

We invited players to compete for a grand prize playing Fruit Ninja in room scale VR. Audience members watched gameplay projected onto the walls of the studio.

sinister sideshow

A group of photographers turned the studio into a circus sideshow for a private event. They enjoyed live entertainment and a set to shoot at the same time.


Indoor - $200/hr. Capacity: 50

Indoor/Outdoor - $300/hr. Capacity: 250-300

Check out our website if you'd like more information: www.originatorstudios.com, and shoot us an email if you'd like to come by and tour the studio in person! info@originatorstudios.com.