User Advisory Board
- Power users of our solutions/capabilites
- Heavily involved in design and testing phases of the solutions
- Ad-hoc meetings when feedback is required
- User Design team driven
The Digital Marketing Cloud CABs are comprised of 7 solutions: Target, Audience Manager, Campaign, Social/Livefyre, Analytics, Experience Manager, and Media Optimizer/TubeMogul.
- 350 Members Worldwide
Who Are Our Members?
The best and brightest senior level individuals from our customer base. We want members who can advise us on our strategy and are considered visionaries. Past & present companies represented include:
- The Royal Bank of Scotland
- Fairfax Media
- Virgin Australia
- Scripps Networks Interactive
CAB Member Requirements
- Agree to a one year term
- One representative per customer organization per solution CAB
- Participate in ad-hoc calls
- Actively provide feedback in meetings/calls to help drive strategy and vision
- Join us for our annual in-person meeting in one of the following locations (all expenses paid by CAB member): North America, Europe, Australia, Tokyo
What are the Benefits?
- Early Influence - Direct Access to Product Team
- 1 Annual In-Person meeting & ad-hoc calls throughout the year
- Peer Networking Opportunities
- Opportunities to Beta Test
- Summit Access - CAB Member Discount
What are CAB Members Saying?
"It is an honor to see my recommendations reflected in the live product."
"Well worth it and valuable"
"It's unparalleled. No other vendor provides the access and opportunity for it's respected customers."
"I like having direct contact with Product Management. It feels as though they are very open to ideas."