Digital Hollywood Developing Film, Television, Branding & OTT About Women

Sponsored By

Moderator, Denise Muyco, Co-founder and CEO, StratusCore

Alliance for Women in Media Southern California sponsored a wonderful panel during the Fall 2019 Digital Hollywood entitled, "Women in the Industry: Developing Film, Television, Branding & OTT About Women - A Golden Age in Hollywood and Indie Production", on Wednesday, November 13th at the Skirball Cultural Center in Los Angeles.

All about women empowering women in the industry!

Shop Talk

Career Highlights From a Few Members of our Power Panel (pictured above)

Marina Grasic has produced or executive produced such films as Academy Award© Winner “Crash,” which made over 200 million worldwide. And as an Entertainment Lawyer she was involved in over 200 film transactions including “The Aviator,” “Terminator 3,” “Around the World in 80 Days,” “End of Days,” “How the Grinch Stole Christmas,” “The Legend of Bagger Vance,” “The Bachelor,” and “Autumn in New York”.

Wendy Sweetmore Executive Producer, Dreamtime Entertainment and as former Senior Executive for Mark Burnett Productions, Wendy created, produced and sold content for domestic and international TV markets such as The Voice (#1 Series in America), Celebrity Apprentice, Survivor, and Shark Tank, while the company also garnished numerous Emmy Awards.

Tanya Wright is a two-time Screen Actors Guild award winner for her portrayal of Crystal Burset in Orange is the New Black. She has starred in some of the most highly rated, critically acclaimed shows of our time including "24", ER, THE GOOD WIFE and 7 seasons on HBO's TRUE BLOOD.


Great networking opportunity for attendees to meet professionals in the industry; share their film, TV and new media project ideas; and garner useful tips that can help further their work.

Helpful Take-Aways from the Q&A

  1. Just starting out? When shopping first time projects consider taking on a more experienced partner so you can learn the ropes from them.
  2. Utilize professional guilds like the Writers Guild, Screen Actors Guild, Producers Guild etc... to assist with contracts and labor issues. Get an agent.
  3. When creating content, consciously write-in roles for women. Make an effort to hire women behind the camera and in front of the camera.
  4. Be resilient and keep creating content. To counter industry age-ism, there is a need for more jobs and content using women over 40, so develop new material with that in mind.
  5. Make your project turn key and attach as many people to it as possible so when you pitch, it's more desirable.
  6. Preferred communication is through an agent, manager or by referral.
  7. Be creative. Per Wendy Sweetmore, find your "rotating chair" which was the hook that helped her sell The Voice. Every project should have the creative equivalent of its own "rotating chair" to stand out and grab attention.

Many thanks to Digital Hollywood for producing this amazing event! We had a wonderful time.

And a sincere thanks to our amazing panelists for sharing their time and expertise!

Sponsored By



Created with images by Kim Dickey and Jakob Owens - "Beach Bae"