Relevant Coursework
- Strategic Internet Marketing
- Marketing Analytics: Decision Making in the Information Age
- Marketing Information Technology
- Consumer Behavior
- Marketing Research Methods
- Developing Marketing Strategies
Relevant Project
A relevant project I have completed was creating a promotional campaign for Nike. My marketing team and I noticed Nike values creating environmentally friendly shoes while reducing waste. This seemed like a great way to reach out to consumers that have the same values, although Nike does not currently use this as selling point. We used their sustainability efforts to reach a new target market.
Work Experience:
Apple Inc.
Product Specialist, July 2015 - present
- Educate customers on how to enrich their lives with Apple’s products, services, and solutions; selling and setting up new devices
- Build and strengthen customer relationships by providing an exceptional experience
- Lead a team of up to 10 other people on the sales floor
Visual Merchandising Specialist, July 2015 - present
- Collaborating with teams of 3-5 specialists during overnight preparations for product launches.
- Setting up store displays and new products
- Fixing and replacing devices and products that are broken or not up to brand standards; keeping the store’s demo device software up to date and functioning correctly
Jamba Juice
Shift Manager, May 2013 - Present
- Developing a team of 15-20 team members by delegating tasks and giving constructive feedback
- Conducting new hire on-boarding, training, and coaching; reviewing applications and conducting interviews
- Managing a broad range of responsibilities related to store operations including: ordering, weekly inventory, equipment maintenance, facilities management, editing timecards
- Brainstorming creative ways to bring customers back into stores by analyzing which store displays, advertising boards, and team member up-selling practices are most effective
