I was brought on as a volunteer to design and create original graphics to be utilized in social media and LinkedIn marketing campaigns for this human rights themed electronic journal.
The goal is to increase readership of our online human rights and activism journal, as well as garner attention for specific UN affiliated days, and convince people to submit their writing to be published.
Our team has been utilizing Canva, Adobe Spark, Hootesuite, bit.ly, and numerous other design & marketing elements to meet our ends.
Event Planner, Amanda Cantrell, brought me on to help her work with the newest fundraising event for this Western NC based non-profit organization, Drums and Dragons.
Amanda and her team wanted to utilize social media marketing and engaging graphics to increase click-fundraising, garner attention for their work, attract sponsors/donations/racing teams, and create excitement for the event
Using my background and education I have created and executed an original multi-media social media marketing campaign for the event across both Facebook and Twitter.