Summer of soccer SACC Arizona's Breakfast for Champions

Friendship and fun across business networks

More than 300 people attended SACC Arizona's Business Soccer Breakfast events. Together with the German American Chamber of Commerce, ProMexico, Swiss nationals, expat Brits and other soccer fans we followed the exciting, exhilarating journey of Sweden to the World Cup Quarterfinals 2018!

This is the story of SACC's soccer summer 2018

Sweden and South Korea

Monday June 18: Sweden marked their first appearance at the World Cup in 12 years by beating South Korea. Thanks to a penalty from captain Andreas Granqvist the score ended 1-0 to Sweden.

"Yes, we are in the World Cup!"

And so the game was on for Sweden and SACC Arizona members and friends.

Sweden was off to a great start - but Germany prevailed

Sweden and germany

Sweden vs Germany viewing party with the German American Chamber of Commerce, Arizona.

Saturday June 23: Sweden played against Germany. Event co-organized with GACC Arizona and run by SACC member Steadfast Lawyers. More than 200 people assembled at Thirsty Lion, Tempe, to follow the game. Most of them cheered for the German team. But when Ola Toivonen put the ball into the German net after 30 minutes, the Swedes raised the roof with jubilant cries.

Unfortunately, the Germans came back and ended the game 2-1.

Win-win when Sweden beat Mexico

Sweden and mexico

Wednesday June 27: Sweden met Mexico. 50 business people witnessed the game at Polsinelli Lawyers, Phoenix. The event was co-organized with ProMexico. Still a draw at half time, Sweden put the pressure on Mexico in the second half. Ludwig Augustinsson pummeled the ball into the net five minutes into second half. Then Andreas Granqvist nailed a penalty shot, and to cap it of: Mexico's Edson Alvarez pushed the ball into his own goal. Sweden won 3-0.

Everybody is happy! Both Sweden and Mexico advances (even though Sweden won over Mexico)!

Strangely enough though, everyone was happy! This because South Korea knocked out Germany in a parallel match - so both Sweden and Mexico advanced to the next group! Talk about win-win situation!

Some of SACCs member experienced the game live in Russia at Yekaterinburg soccer stadium.

SACC members at the soccer stadium in Yekaterinburg for the Sweden-Mexico game.
The duel of Swederland - Sweden and Switzerland

Sweden and Switzerland

Tuesday July 3: The duel of Swederland - Sweden against Switzerland. About 20 Swedes (and two Swiss fans) filled The Rose and Crown in Downtown Phoenix to enjoy the game.

Feeling the plight of people unsure about the differences between Sweden and Switzerland, a Swedish Government Agency made a infographic to help out.

The game was also prefaced with a hilarious Swiss ad campaign playing on the confusion regarding Sweden and Switzerland, dubbed "The Duel of Swederland". Who would reign supreme?

Swederland duel: Who will reign supreme - the land of Pippi or the land of Fondue?

Well, the answer came in the second half. when Emil Forsberg struck the decisive blow with a shot that deflected off Manuel Akanji into the Swiss goal. The match ended 1-0 to Sweden.

Sweden won the duel of Swederland
Third time is a charm - Sweden vs UK

Sweden against England in the Quarterfinals

Saturday July 7: About 120 people assembled at Rose and Crown to watch Sweden and England face each other for the third time ever at a World Cup. The pub was packed to the rafters, including the porch (where some poor souls sweltered in the morning heat). This match was momentous for a couple of reasons:

  • England were in their first World Cup quarter-final for 12 years and was aiming to reach the semi-finals for the first-time since 1990.
  • Last time Sweden reached the quarter-finals in 1994 we went on to finish third in total.

Unfortunately, this time the three lions beat three crowns. With 2-0 to England the soccer saga of Sweden for the summer 2018 was over.

Thank you SACC members and friends who joined the fun, made new connections and created business opportunities at our Soccer Breakfast events. See you all at our upcoming events!

The Swedish soccer saga of summer 2018 was over.

Great soccer games, a great summer and many new business connections made!

Someone saw Englands coach outside a well known place after the game...
Created By
Joacim Mattisson


Text and photo: Joacim Mattisson, Susan Lagerman. Score screenshots: BBC.com. Additional graphics: www.freepik.com. Created on behalf or Swedish American Chamber of Commerce Arizona, www.saccarizona.org

Report Abuse

If you feel that this video content violates the Adobe Terms of Use, you may report this content by filling out this quick form.

To report a Copyright Violation, please follow Section 17 in the Terms of Use.