Visit California trade FAM to Oakland & L.A. An Atlantic Link case story - December 5th-12th, 2017

The purpose of this FAM trip to California was to support Norwegian Air’s increase in number of flights to Oakland and Los Angeles from Oslo, try the Hertz Golden Club product and cars and to showcase new products and destinations in central California.

Hertz cars transported the group of Norwegian travel agents between five different destinations in California

Flying into Oakland and covering five different destinations by road trip, the group biked in San Francisco across Golden Gate Bridge, discovered Oakland on Segway, experienced wine- and olive tasting in Paso Robles, participated in Solvang’s Christmas celebrations before going to chic and glamourous West Hollywood. See the itinerary highlights below.

San Francisco


Paso Robles


West Hollywood

The group arrived in Oakland (OAK) and departed from Los Angeles (LAX) experiencing Norwegian Air's two Californian gateways
THank you to OUR PARTNERS Visit Oakland, SF Travel, Travel Paso, Solvang CVB and Visit West Hollywood, who all delivered great itineraries and went out of theIR way to secure the best of the best of the fam group!

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