Apple Air Pods
The air pods solve a customer's problem by allowing them to be worry free of tangles, nothing to get stuck somewhere, nothing to plug in.
Easy to run with or any physical activity
Light weight and take less time than regular earphones
You can find them at best buy
Ear pods can be found in locally electronic stores costing at a lower price than what they are at apple store
Athletes don't like wearing headphones that have cords so target audience would be athletes business people
People from the age of 20+
Apple air pods run around $159 and are most likely to be the same price anywhere.