In 2016, The Lakesman gave athletes the opportunity to race a long distance triathlon in the heart of the English Lake District, all on road and with a minimum of elevation. No mountain passes or fell shoes required here!
The feedback from 2016 was absolutely fantastic and this has given us national and international recognition winning an award for one of the UK’s top 5 triathlons.
The race attracted 10,000 spectators and brought £2 million into the local economy.
The Visitors
Overall Event sponsorship for £10,000 would include:
- Overall branding of the event
- Headline event coverage
- Branding across a £75,000 multi media campaign
- Dedicated page on the website
- Large promotional space at the event
- Full page ad in Lakesman athlete guide
- Business Profiling in The Lakesman Chronicle, a 16 page special paper distributed to 50 locations throughout the UK
- Access to our athletes
- Any promotional ideas you would like over the weekend in press coverage 6 months prior to the event and post event
Overall Swim Sponsorship for £2,500 will include:
- Branding across a £75,000 multi media campaign
- Logos on The Lakesman Website
- Featured in the Athlete guide
- Sponsor logo on swim hats
- Swim course named after sponsor
- Banners and other branding in the transition area
- Promotional material in the athlete’s goody bags
- Use of branded buoys if sponsor provides them
Overall Bike Sponsorship for £2,500 will include:
- Branding across a £75,000 multi media campaign
- Logos on The Lakesman Website
- Bike route named after sponsor
- Aid station advertising
- Banners and other branding on bike course
- Listed in athlete Guide
Overall Run Sponsorship will include:
NOW SOLD FOR 2017 - Lucozade
- Branding across a £75,000 multi media campaign
- Logos on The Lakesman Website
- Bottles branded with sponsors logo
- Aid station advertising
- Banners and other branding on the run course
- Listed in athlete Guide
NOW SOLD FOR 2017 - Lucozade
Other Sponsorship will include:
- Branding of drinks bottles – sold to Powerbar
- Energy Bars & Gels – sold to Powerbar
- 8 x Bike course aid stations
- 4 x Run course aid stations
- Finisher Food
- Water
- Prizes
PREVIOUS SPONSORS & TESTIMONIALS
"Congratulations on putting on a great event. Organisation and support was excellent the full length of the course. I’m sure the event will grow and grow. Amazing location and weather that suited me down to the ground!"
- Mark Sutton, Warrington
"Well done to everyone who took it on. And well done to the organisers, absolutely brilliant for the first edition. Really enjoyed volunteering in T1 this morning, and had a great time supporting everyone on the run in the rain. I was going to do Bolton next year, but WTC can get lost, I’m doing The Lakesman."
- Matt Brown, volunteer
"As a supporter yesterday I had the most fantastic day. As others have said very emotional watching the swim start on a beautiful calm morning, so exciting too. Well organised, really friendly supportive event, nothing was a problem......Fabulous atmosphere! Can’t wait for 2017!"
-Linda Jamieson, spectator
"It was the best event I have ever been to and you can quote me on that!"
