Jessica R. Wimett Prospective Marketing and OUtreach coordinator

Hi, I'm Jessica and I want to be your new marketing and outreach coordinator. I heard about this opportunity from Justine Calnan Cavacas, and feel compelled to tell you that I would be a fantastic fit for this job.

I have been in and around the field of herbal medicine since childhood. My mother is an organic farmer in Brandon, VT, and our home was filled with drying herbs, tinctures and tonics. Wildcrafting, growing herbs, and preparing remedies are stitched into my heritage. I feel blessed to have been raised by women who welcomed me into this craft, and I feel deeply called to help others find their connection to herbal medicine.

Three generations. Left to right: Me, my daughter Amaya, and my mother Beth)

My career path has taken me to many places, from co-founding an apothecary to serving as an editor of mind, body, and spirit books at Inner Traditions, to administration and development at Lakeside Waldorf school. The common thread throughout these roles has been the need to be self-directed while maintaining clear lines of communication with co-workers and a board of directors. As a highly collaborative person, I thrive in an environment where a team creates a vision and I get to help manifest a part of it.

Taproot products

In 2013 I co-founded a small business called Taproot Apothecary in Keene, NY. The start-up phase involved designing the logo, marketing materials, social media presence, product labels, and guides. During that time, I became familiar with Adobe Suite, MailChimp, Instagram, and Wordpress. I have a creative eye for pairing typography with photos and graphics, and always design with a story in mind.

As the Assistant Managing Editor at Inner Traditions in Rochester, VT I collaborated with master herbalists from across the world. I came to understand many facets of working with herbs - from the metaphysical benefits, to the meteria medica underlying their efficacy. I had the honor working with Stephen Buhner, Sandra Ingerman, David Hoffmann, Donald Yance, and many others.

One such author was Guido Masé, whose book, The Wild Medicine Solution, brought our company into a collaboration with VCIH. I also started befriending a number of former VCIH students who gave me a window into the education of a budding clinical herbalist. What became clear to me about VCIH, is that you value not only the clinical and medical aspects of herbalism, but that true health and community begin with our connection to the land.

It would be an honor to meet with you to further discuss your needs and my qualifications for the Marketing and Outreach Coordinator position. Thank you for considering my application, and I look forward to hearing from you.

With Gratitude, Jessica Wimett

Jessica R. Wimett | (518) 570* 2255 | Jessie.wimett@gmail.com | Rt. 22 Keeseville, NY 12944

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Created with images by Monikapp - "flowers herbs blossom"

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