Experiential Marketing Adobe Summit, MWC,SXSW, WUNDERMAN

Business through shared experiences

Two continents, 11,000 air miles, 4,700 van miles, 23 burritos, 4 events, 19 bike rides, 20 pounds of BBQ, 230+ friends, and countless smiles and memories. Business is always more enjoyable during a shared expereince like a bike ride or a cooking event with wickedly cool and smart friends.

Adobe Summit, Las Vegas

Sponsoring Partners
  • 6 x regular rides
  • 1 x Adventure Ride to Hoover Dam: 74 miles, 4300' climbing
  • Interactive Zwift gamification VR bikes in Community Pavilion
  • 105 x participants
  • Retired pro riders Dave Zabriskie and Tim Johnson
  • A few participants: CTO Murum Agency; CTO IBM Watson, CTO SapientRazorfish, CEO Decibel Insight, CEO Broadside Media Group, CEO iPerceptions, Founder Cardinal Path, President Isobar, President iCrossing, Partner Deloitte Digital, Principal IBM, Managing Director Morgan Stanley, EVP Epsilon, SVP Digitals LBi, SVP IDG, SVP Valtech, AVP Victoria's Secret, VP CBS, VP Elastic Path, VP ABC, VP Axis 41/Merkle, VP T4G, VP Liberty Global
A few participating brands

Mobile World Congress, Spain

  • 2 x days of Adventure Rides and ridiculously good food in Girona, Spain
  • 3 x rides in Barcelona
  • 38 x participants
  • Retired pro rider Christian Meier
  • A few participant titles: CEO, CSO, Principal, GM, MD, EVP, SVP, VP
A few participating brands

SXSW, Austin

  • 4 x rides
  • 1 x BBQ cooking experience: tour of the smokehouse, tips-and-tricks on cooking BBQ, and copious amounts of sensational food
  • 27 x cycling participants
  • 39 x cooking participants
  • Retired pro riders Ted King and Tim Johnson
  • A few participant titles: CEO, CCO, CFO, CVP, CIO, President, Founder, Co-Founder, SVP, VP
A few participating brands

Wunderman Exec Summit, Palo Alto

  • 3 x rides
  • 33 x participants
  • Retired pro rider Ted King
  • Countries represented: Australia, Bangladesh, Belgium, China, Columbia, Denmark, France, Germany, Mexico, Peru, Russia, Singapore, South Africa, Taiwan, United Kingdom, United States
  • A few participant titles: CEO, CSO, CTO, MD

We thank our amazing bike partners:

Created By
Ben Rabner

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