Led Zeppelin understanding the marketing enviroment

Band

Led zeppelin were an english rock band formed in London in 1968. The group consisted of guitarist Jimmy Page, singer Robert Plant, bassist John bonham.

Led Zeppelin group
Led Zeppelin live
front cover

Competition

COMPETITORS: Guns N' roses and Nirvana

Guns N' Roses
Nirvana

CATEGORY COMPETITORS: Basketball and Baseball

basketball
baseball

GENERIC COMPETITORS: Gas and a hotel

gas
hotel

ECONOMIC FACTORS

RESTAURANTS: 1.) Minneapolis: Meal, Inexpensive Restaurant 13.00 $ Charleston:Meal, Inexpensive Restaurant 12.00$

TRANSPORTATION: 2.) Minneapolis:Monthly Pass (Regular Price) 70.00 $ Charleston: Monthly Pass (Regular Price) 48.50$

CLOTHING AND SHOES: 3.) Minneapolis: 1 Pair of Jeans (Levis 501 Or Similar) 41.42 $ Charleston: 1 Pair of Jeans (Levis 501 Or Similar) 45.50$

TECHNOLOGY

Lights, speakers, microphones have a big part in the band industry because of live performances and recording new songs or albums and filming the performances. https://www.google.com/url?sa=t&rct=j&q=&esrc=s&source=web&cd=3&cad=rja&uact=8&ved=0ahUKEwimmv-w5KHSAhWo34MKHQ7RB4YQFggrMAI&url=http%3A%2F%2Fwww.ledzeppelin.com%2Ftimelinebrowse&usg=AFQjCNGTUU1IwR77rbSAkNejzpFHOpaIMA&bvm=bv.147448319,d.amc

LEGISLATION

Music Composition. For musicians who write or compose original music, the copyright laws work automatically to protect their work. ... Original artists should consider registering their music before they send copies of their work to recording labels and “shop” for a label. Copyright is also a big deal of stealing other musicians work without giving them credit.

SOCIAL DEMOGRAPH

Women can be in bands or singers or go to the concerts and wear merchandise of the band they like. just like the band "the go-go's" or the band "the coathangers" https://www.google.com/url?sa=t&rct=j&q=&esrc=s&source=web&cd=1&cad=rja&uact=8&ved=0ahUKEwjAxsSr5qHSAhXI34MKHSSTDI8QFghrMAA&url=https%3A%2F%2Fen.wikipedia.org%2Fwiki%2FList_of_all-female_bands&usg=AFQjCNEeyXNwHexrL8a1R-s0ZTXDlmBi0w&bvm=bv.147448319,d.amc

" The coathangers "

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