The idea incubator is a collaborative learning space for Design Thinking. It is offered to anyone on campus.

Design thinking is a way to collectively collaborate innovatively with a diverse group of people to provide solutions to complex problems. You can have the opportunity to learn more about this process in Consumer Science 555 Strategy and Evaluation taught by Professor Dee Warmath. Why not start now and use the idea room!?


Located Room 2194N on the 2nd Floor at the back of the Robins Nest. You will find a glass door. Come on in and let your imagination begin!


Learn and enhance your adobe skills to help you stand out to employers such as...

Adobe Illustrator which is used for posters, trend boards and collaborative works. Or...

InDesign to create page layouts for magazines, pamphlets or books.

Photoshop to enhance your photography skills to build a portfolio of work.

You can also make your powerpoint presentations more engaging through adobe spark pages! Upload your projects to LinkedIn.

In the new age of BIG data, we are surrounded by millions of conversations going on around us every day. Being able to effectively analyze these conversations and draw useful insights from them is a struggle that many companies across different disciplines face. Atlas is a research software tool created by Infegy to help clients gather insights from online conversations. Through query writing, Atlas presents user friendly reports on conversation topics of your choice. The report breaks down its findings into easy-to-follow tabs like Trends, Demographics, Emotions, Influencers, and more. If you are a college student trying to find out who the next Super Bowl champion is projected to be, or your are a fortune 500 company trying to gain consumer insights on a new product-Atlas is the tool for you! Even better, UW-Madison is the only college that Infegy has partnered with and is certifying students and faculty on their Atlas software for FREE. Come and visit the IDEA incubator for your training.

Complete the Apple Case Study to potentially receive a Basic Level Infegy Certificate, that is certified by Infegy!

There's more!

  • Come in to work on class projects
  • Want to be creative with Case Competitions?
  • Need a collaborative learning space?
  • Virtual Reality
  • Design, innovate and create

Idea Incubator is the Place!

For more information please email:

Emily Schlangen


Thank You!

Created By
Emily Schlangen


Created with images by midiman - "Adobe Logo" • youngdesign - "Illustrator Icon" • youngdesign - "InDesign Icon" • youngdesign - "Photoshop Icon"

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