April 2016 Newsletter

Hello Fellow Omadien's,

The month of April was an exciting month for Omadi:

The month began with us attending our first ever transportation show. Ethan, Dwight, Charles and Mike were able to attend the Mid America Trucking Show, where we displayed our newly designed booth for the first time. Needless to say we received a great response and learned important information about the transportation industry.‬

Booth at the Mid America Trucking Show

We also got the OmadiTransportation.com site up and running and made flyers for the trade show.

We attended the Florida Tow Show. Where we made the best out of a poor booth location and ended up having "The Coolest Booth at the Show" as we gave away free snow cones.

Booth and Snow Cone Ad in Tow Professional
Flyers for the Show

We were able to land Asset Compliant Solutions (ACS) as a client. ACS is one of the nation’s largest recovery companies, with a 93% recovery rate, which is among the highest in the industry and they look to increase that with the new functionalities that we provide.

ACS has a history of great results and has recovered over $1 Billion for their clients. After searching for and demoing multiple solutions including Salesforce, ACS selected Omadi’s software platform. To learn more about Asset Compliant Solutions:

We will be releasing a press release about this as soon as we get their input on the release that we have put together.

We were able to land APT (Auto Plus Towing) and will be providing services for the City of Oakland. The City of Oakland wanted a voiceless dispatch process and APT signed up with us in order to provide that.

All of the towing and dispatching for any police call in Oakland will be handled through the Omadi platform. Every police officer will have an Omadi login in order to dispatch tow trucks to the scene of an accident. APT selected Omadi in order to minimize response times, to get traffic moving sooner and to improve the safety of officers and towers. We will be having a press release about this shortly as well.

We had a very successful email campaign with RDN:

  • With an Open Rate of 30.9%
  • A Clicked to Open Ratio of 20.9%
  • We received around 15 to 17 leads
  • We did 10 demos with 6-7 closes
  • Mark DeLisle is still working on 2-3 more.
RDN Email

Mark is also working with RDN in order to go after their full users, this email was only sent to their limited users.

We had several ads and articles in Tow Professional magazine

We have copies of the magazine in the office and you can check out the digital version of Tow Professional by clicking the links below:

We also had an interactive ad published by the California Tow Truck Association.

You can check out our interactive ad on page 15 of their newsletter by clicking on CTTA Now below:

Brandon and Pete were able to visit our client, Morgan's Towing in Muskogee, Oklahoma in order to get footage for our most EPIC marketing video to date.

Brandon and Pete at Morgan's Towing in Oklahoma, the owner also owns Morgan Limo
More photos of Morgan's Towing

We standardized email signatures across the company.

Implementation Team Email Signature

We also had several blog posts and many social posts:

Don't forget to follow us on Social Media :)

Created By
Joshua Bushnell

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