I chose to create a business who makes products for girls and boys with curly/wavy hair. Frizz is usually one of the main problems when involving curly hair. We will be creating a product that makes girls/boys feel comfortable with there curls. This business will have some salons where they only work with people who have curly hair. One of the goals of our business is to make every girl/boy except and love their curls. As a girl with curly hair I wish I could love my curls as much as others do.
My product will be for girls and boys who have curly hair. It will tame frizz without having a crunchy texture like you would get from gel. We will also have some salons open where the employees only work with people have curly or wavy hair. The goal of my company is to make every girl or boy feel comfortable with there curls.
This product will be for all ages and genders. It will target people who have curly or wavy hair.
I would start opening the salons in bigger cities. Boston would probably be one of the first locations. The products will be sold at the salon as well as pharmacies like CVS, Walgreen, and Rite Aid.
Most of my hair product will cost between $10 and $20. When you come to the salon the price will vary on what the customer is requesting. An example of prices is a cut/trim and style would be around $20.
One of the main ways I will be attracting customers is through social media. The business will be posting updates on the products and what they will do. Girls and boys will hopefully see this on social media and go get the products at a store near them. I am hoping that once people buy my product and like it they will want to come try the salon.