Travel Less Ordinary Telling the story through our website

Home page GOALS

  1. Drive people to join, initiate a search in hopes that you will find a hotel and complete a booking.
  2. Join Stash
  3. Build it to look great on mobile

How do we accomplish this?


The Homepage
How it Works
Our Search Wizard

Working designs

Highlighting our partner hotels in a gallery that would refresh. able to click through to their microsite (in new tab)

Inspiration: design

"Start your trip here / earn anywhere" with rotating selection of images?


A smile tell you you've arrived.

If it’s adventure and experience in the heart of the hippest Boston neighborhood you’re looking for, your search is over. And if our walls could talk, they would tell you not only of our celebrated past, but also of the personalized service we offer our guests.
Telling a story using our hotel imagery.



Image with small X height - big caption that uses a display font (see section below)
Great use of typography - THIS is how we get our visitors to stop and learn how stash works

Font elements

How it works

How it works

Next Steps

Branding - hand drawn, authentic. watercolor?

polished vs hand drawn?


Created with images by Sirsnapsalot - "IMG_7099"

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