- $230k in funding from Adobe towards curriculum enhancement
- 31 projects from 13 different campuses awarded Adobe curriculum grants
- 33 CSU interns recently hired at Adobe
- 99 recent graduates hired at Adobe since 2018
- 3 Adobe Education Leaders + 3 Adobe Student Ambassadors
- SDSU hosted Creative Campus event, 150 attendees, 55 institutions, keynote from SDSU President
- Over 150 faculty attended CSU Adobe Digital Literacy Summits
- Over 1200 CSU students have competed in Adobe Creative Jams
- $5,525 in cash prizes awarded to CSU students in Creative Jams
- Over $50k in CSU Conference sponsorship
- Identify cross-campus needs for support, information, resources
- Champion success stories, system-wide
- Bridge communication, both internally and back to Adobe leadership
- Provide guidance on system-wide initiatives, curriculum pilots and incentives
- Increase visibility into user experiences as they relate to policy and implementation
Creative Cloud Offers Critical Skills for Students
- Healthcare: Medical imaging + analysis
- Engineering: Prototyping, UI design, 3D printing, technical documentation
- Business: Presentations, retail design, data viz
- Marketing: Print + web publishing, social media campaigns, analytics
- Legal: Digital documentation, eSignatures, security videos, crime scene reconstruction, age progression
CSU Grads are Landing Jobs Beyond Design
- Data Design Specialist
- Research Associate
- Web Developer
- Web Accessibility Manager
- Software QA Anaylst
- Business Systems Analyst
- Public Information Specialist
- Brand Strategist
- Product Designer
- Technical Writer
- UX Designer
- Social Media Strategist
- Digital Visual Designer
- Marketing Coordinator
San Diego State has been exemplary with on-campus field marketing. The Adobe Team worked with SDSU leadership on a new Back to School strategy, which included a message sent to all current students from CIO Jerry Sheehan, and Adobe-related digital signage around the campus, including ads in high traffic areas like the dorms and cafeterias. We also partnered with the orientation team and had Adobe cards and swag delivered to every single dorm room, so that all 5k incoming freshmen are aware of the Creative Cloud offering. In the first 2 weeks of the campaign, student downloads increased 132%.
In celebration of our partnership with CSU, the Creative Jam team worked to develop and try-out a new and scaled form of a Creative Jam, where multiple schools would compete, both virtually and on-campus. These events are open to students from any background and major. They participate in a hands-on bootcamp, work in teams on a design challenge, and have their work judged by industry professionals.
The first Creative Jam took place on March 1, 2019, with teams meeting on-campus at CSU Long Beach, CSULA and CSU Pomona. The focus was on immigration and over 150 students participated.
On October 10, 2019, we worked with the CSU to create the largest ever Creative Jam, with 7 different CSU schools, 400 participants, 250 students competing!
CSU Students and Faculty also participated in other virtual, drop-in Creative Jams, where they had the opportunity to collaborate and connect with peers from around the country.
- Creative Club Network: April 2019
- IBM Student Jam: September 2019
- Disney Jam: October 2019
- Faculty Rush Jam: June + July 2019
- Faculty XD Jam: July + August 2019
- A&E Jam: February 2020
- Nickelodeon Jam: April 2020
- The Ocean Agency Jam: April 2020
- AirBnB Jam: April 2020
- Activision Jam: May 2020
- Netflix Jam: June 2020
- Amazon Jam: September 2020
- MTV Jam: November 2020
CSU Fullerton received $15k prior to the CSU ETLA to seed a Digital Literacy initiative for curriculum redesign, which has grown to impacting 4 courses with 5-6 sections each, including Business, Health Science and Marketing. In 2019, as part of the ETLA agreement, they used another $14k of dispersed funds to continue growing the program.
Lunch & Learn at CSU Fullerton
On October 26, 2018, Adobe led a workshop for CSU Fullerton faculty on Adobe Spark and Premiere Rush. There were over 150 attendees.
CSU Fullerton Tech Day 2019
In April 2019, Adobe Evangelist/Education Leader Chana Messer led hands-on workshops in Adobe Spark, Illustrator and mobile apps. Fullerton leadership reported that over 500 attendees were at the event, and the workshops led to 473 downloads that day.
In April 2019, Adobe EVP of Field Operations Matt Thompson guest lectured for CIO Amir Dabirian to his class of 65 marketing students. In addition to speaking about the future of digital marketing analytics, he also inspired a classroom of future leaders to leverage the power of Adobe and all of the tools CSU Fullerton students now have access to thanks to our partnership.
Cal State East Bay has hosted faculty workshops on Spark and an overview of Creative Cloud for 60 attendees. Adobe student ambassadors have also led multiple workshops.
3 CSU students were accepted into the Adobe Student Ambassador pilot program, which is competitive and only includes 20 students from throughout North America. Students receive $3k in funding and are required to teach workshops, help drive adoption, and serve as an important voice and ambassador.
Michelle Cai - SDSU, Marketing Communications
Mateo Garcia De La Quintana - SJSU, Advertising
Grace Luong - Fullerton, Business Marketing
The Adobe Creative Club Network was an exclusive program that offered select university clubs the opportunity to partner with Adobe and receive unique access to funding, resources, swag, and exposure to career-building opportunities. The CSU had 5 different clubs that were nominated and accepted into the program that ran 2016-2020.
- San Jose State: Spartan Ad Club
- CSU San Bernardino: Design Collective
- Cal Poly SLO: Mat Pica Pi
- Cal State Long Beach: Campus Ambassadors
- CSULA: Marketing Club
Juan Miranda, CSU Long Beach presented on a webinar produced by the Creative Club Network on his club and experience.
- CSU Fullerton Professor John Drew is working with the Adobe accessibility team. Rick Treitman is presenting on accessibility at an event Prof. Drew is producing.
- Melissa Vito is leading a research project with Civitas and is interested in having CSU Fullerton featured and included in the Adobe sponsored research.
- San Jose State hosted an Adobe Day for faculty in March 2020. The theme was "Diversity and Inclusion" and featured Katie Juran, Adobe Sr. Director of Diversity and Inclusion along with the SJSU Chief Diversity Officer.
Created with images by besjunior - "Job search concept. Robot wants to get a job. Funny unemployed robotic character with a cardboard sign and handwritten text Job wanted. Orange background, copy space" • Paolese - "Man working from home and worried about covid-19 coronavirus" • fizkes - "Diverse people take part in group video call pc screen cam app view over woman shoulder, seated at desk. Solve business issues distantly during coronavirus pandemic outbreak, videoconferencing concept" • Jacob Lund - "Students working together on academic project" • saksit - "Group of young happy Asian creative business people or hipster student using electronic devices tablet and laptop connection together in modern office. Creative lifestyle young people concept" • THANANIT - "Professional digital Mirrorless camera on the tripod recording video blog of Asian teacher in the classroom,Camera for photographer or Video and Technology Live Streaming concept,University education"