Chapter Eight: The Flywheel and the Doom Loop Sarah Dunn, Emily Gummo, LAUREN RUST, Mathew Stafford, DANIEL TROTTER, and KRISTINA WARD

The flywheel

  • a “massive metal disk mounted horizontally on an axle” it weighs 5000 pounds and is difficult to move
  • Rotation build momentum
  • Good to great is a cumulative process

It simply was no miracle

  • Media can skew the success of a company like it was one decision
  • Circuit City didn’t have articles written about it until the transformation
  • Nucor also did not appear until thirteen years after the start of their transformation
  • Kimberly-Clark's transformation was not recognized for twenty one years
  • Companies sometimes are not even aware the transformation is happening
  • John Wooden and the Bruins
  • Subject to the same pressures as others
  • Problems of commitment alignment motivation and change take care of themselves
  • Follow a pattern of buildup
  • Accumulation of steps
  • Confront the brutal facts
  • Attain consistency
  • Disciplined people
  • Harness appropriate technologies
  • Make acquisionts after breakthrough
  • Spend little energy trying to motivate people
  • Skip buildup
  • Implement big programs, radical change etc.
  • Embrace fads
  • Demonstrate chronic inconsitency
  • Jump right into action
  • Run about like Chicken Little
  • Make major acquisitions before breakthrough
  • Spend a lot of energy on motivating

The Danger of the Doom Loop

  • The Doom Loop is characterized by the misguided use of acquisitions and the selection of leaders who undid the work of those who came before
  • Using acquisitions after the hedgehog concept and flywheel is already in place instead of jumping in like comparison companies
  • Stopping the flywheel
  • Harrison corporation and Joseph Boyd

The Flywheel as a Wraparound Idea

  • The principle of Cohesion
  • Level 5 leaders gravitate towards this
  • Go from great to enduring great


Created with images by Elsie esq. - "Flywheel" • stevemayer - "flywheel historic machine drive" • Nicholas Eckhart - "Former Circuit City / The Bottom Dollar - Aurora, Ohio" • keliblack - "butterfly monarch monarch butterfly" • Jasoon - "Danger"

Made with Adobe Slate

Make your words and images move.

Get Slate

Report Abuse

If you feel that this video content violates the Adobe Terms of Use, you may report this content by filling out this quick form.

To report a Copyright Violation, please follow Section 17 in the Terms of Use.