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The Clock is Ticking! to reach the #TBTargets2022

In 2018, at the United Nations, all world leaders committed to take specific actions as part of the global effort to tackle tuberculosis (TB). They have until December 2022 to make good on those promises, or we may not achieve the Sustainable Development Goal to end TB by 2030.

If we want to #EndTB by 2030, #TheClockIsTicking to reach the #TBTargets2022.

JOIN THE CAMPAIGN FOR WORLD TB DAY

Every year, on 24 March, the Stop TB Partnership and its partners unite to raise public awareness of the devastating health, social, and economic impacts of TB and call for an end to this epidemic.

World TB Day is a chance for us to urge global leaders to make up for lost time, meet the UN TB commitments by 2022, and finally end TB by 2030.

THE CLOCK IS TICKING!

Around the world, TB kills close to 4,000 people every day, among them 700 children. That means that 3 people die from TB every minute!

If we want to #EndTB by 2030, and save lives, #TheClockIsTicking to reach the #TBTargets2022.

All campaign assets below, and many more, are available on the Stop TB Partnership website.

LET'S GO VIRAL!

3 FOR TB: SOCIAL MEDIA CHALLENGE!

Around the world, 3 people lose their lives to TB every minute. But, with timely action, we can put an end to this preventable and curable disease. Join our social media challenge to let our leaders know that #TheClockIsTicking and they must step up to save lives:

  1. Take a selfie or photograph that shows 3 people, 3 items, or the number 3 – get creative!
  2. Use our suggested messages below or create your own.
  3. Tag 3 people - friends, family, or colleagues - and challenge them to tag 3 more.
  4. Add the hashtags: #TheClockIsTicking #WorldTBDay.
  5. Post on Twitter, Facebook, or Instagram!
Pictures for inspiration purposes only.

Tag your TB heroes:

Every minute, 3 people die from TB, a disease we can prevent & cure. But many are fighting for change. On #WorldTBDay we honor the heroes working to #EndTB. Thank you @person1, @person2 & @person3. There's no time to waste when saving lives. #TheClockIsTicking⏰ RT & tag 3 heroes.

Call on your friends to join the fight:

Every 10 seconds, 3 people fall sick with TB, a disease we can prevent & cure. This is unacceptable! On #WorldTBDay I call on @person1, @person2 & @person3 to join the fight to #EndTB. There's no time to waste when saving lives. #TheClockIsTicking⏰ RT & tag 3 friends.

TWEET YOUR LEADERS

Reach key decision-makers directly with your call to action on TB. In just a few clicks, you can access a pre-programed tweet which tags some of the people in your country with the power to make change. Use the drop-down menu to select your country and tweet your leaders!

EXAMPLE: On #WorldTBDay, [my government] must step up efforts to fulfil the right to health and meet its @UN targets to #EndTB. #TheClockIsTicking to reach the #TBTargets2022.

In this way, you can call on your government to immediately implement a rights-based, gender-sensitive, and people-centered TB response – to close the deadly divide between commitments and reality, as documented by civil society and TB-affected communities in their landmark report.

INSTAGRAM FILTER

Our new Instagram filter, also available on Facebook, will use a carousel post to share key facts about TB. Check out the video below and, on World TB Day, apply the filter to your Instagram account to get people involved and raise awareness of TB!

To use the filter on Instagram or Facebook:

  1. On your phone, click on link to access the filter on Instagram or Facebook.
  2. Tap the screen to start, and watch the filter play.
  3. Hold the center button to record.
  4. Share the video, using the hashtag #TheClockIsTicking & TAG @STOPTB.
  5. You can also save the video on your phone and post it on Twitter.

CHANGE YOUR PROFILE PICTURE

Use the link below to add our filter to your social media profile picture. Picture for illustration purposes only.

CHANGE YOUR SOCIAL MEDIA HEADERS

Available for Facebook and Twitter

SHARE OUR CAMPAIGN ASSETS

Join us in our call to action in four important areas: urgent COVID-19/TB recovery plans, increased funding for TB, new TB vaccines, and an end to TB in children.

  1. Pair our suggested tweets with the accompanying video or image.
  2. Post on social media with the campaign hashtags: #WorldTBDay #TheClockIsTicking.

Or, to create an image with your own priority message, scroll down further to use our new DIY campaign tool.

There's only 1 vaccine for TB, it’s 100 years old, and it doesn’t work in adults. Two years ago, at the @UN, world leaders promised a new TB vaccine ASAP. There’s no time to waste if we want to reach the #TBTargets2022. #TheClockIsTicking #WorldTBDay
Also available in Arabic, Chinese, French, Portuguese, Russian, and Spanish.
With the right investment, we can save lives and #EndTB. But, of US$15bn promised in annual funding, less than HALF has been delivered. Time is running out to reach the #TBTargets2022. This #WorldTBDay, I’m reminding my government that #TheClockIsTicking.
Also available in Arabic, Chinese, French, Portuguese, Russian, and Spanish.
To #EndTB we must prevent and treat it in children. Our governments promised to treat 3.5 million children as part of the #TBTargets2022. Just 1 in 3 of those children has been treated. This #WorldTBDay, I’m reminding my government that #TheClockIsTicking.
Also available in Arabic, Chinese, French, Portuguese, Russian, and Spanish.
#COVID19 was devastating for people fighting to #EndTB, turning back time on our efforts to reach the #TBTargets2022. We need urgent recovery plans to get our timeline back on track. This #WorldTBDay, I’m reminding my government that #TheClockIsTicking.
Also available in Arabic, Chinese, French, Portuguese, Russian, and Spanish.

Additional videos are available on increased funding for TB, an end to TB in children, and urgent COVID-19/TB recovery plans. Access all videos here.

SHARE THIS SPECIAL MESSAGE FROM HELLO KITTY, OUR NEWEST TB CHAMPION

CREATE AN IMAGE WITH YOUR OWN MESSAGE

Using our new campaign tool, you can create an image in just a few clicks with a World TB Day message customized to your national context!

USE OUR CONFERENCE CALL BACKGROUNDS

Available in 4 styles.

If you haven't used a virtual background before, you can consult online user guides for some of the most frequently used tools here: Zoom, Teams, and Google Meet.

Let's create a global map of World TB Day events!

Share your World TB Day plans with us! Send details of your events to us at communications@stoptb.org and we will pin them on our World TB Day map to spread the word!

GO THE EXTRA MILE

SEND A LETTER TO YOUR LEADERS

The Stop TB Partnership is writing to all UN Member States to remind them of the 2022 deadline to fulfil their UN TB commitments. Join us using the template letter below.

LIGHT UP FOR TB

Every year, the Stop TB Partnership invites cities across the world to #LightUpforTB. Use the template letter below to urge your local authorities to light up landmark clocks or buildings in RED on 24 March 2021 to show their commitment to ending TB.

We will pin all cities that Light Up for TB on the World TB Day map.

PRINT CAMPAIGN MERCHANDISE

Use our designs to print World TB Day merchandise.

WALL OF FAME!

As we unite to raise awareness of TB, all of your creative social media posts will be shared on our social media wall.

The social media wall will be available on the Stop TB Partnership website in March.

Created By
Communications Team
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