is the Marketing Director for the Gluten Free Bar in Grand Rapids, Michigan. With 10 years of senior leadership roles in the outdoor industry at Eastern Mountain Sports, Patagonia and Chaco, she brings consumer insight and digital savvy to her role on the National Board of the American Camp Association. Active in the Outdoor Industry Woman’s Coalition, Kelley has been a vocal advocate for women in the workplace. She points to her childhood experiences growing up at Van Buren Youth Camp as the compass she leverages in every business decision. As a National Outdoor Leadership School graduate and Mother, Kelley recognizes the essential value of outdoor experience in developing tomorrow’s leaders and is passionate about passing down this cornerstone to the next generation.
She's a pretty big deal.