MASHROU3I COMMUNICATIONS NEWSLETTER
In focus: business in southERN TUNISIA
Entrepreneurs in Southern Tunisia face a unique set of challenges; from navigating underdeveloped infrastructure to accessing information or surviving the business slow-down during the scorching summer. Yet there is rising optimism among local small business owners, including those supported by the USAID-funded Mashrou3i project, who are taking advantage of the region’s diverse untapped opportunities. Find out more in this month's article.
SPOTLIGHT ON THIS MONTH'S PROJECT ACTIVITIES
Mashrou3i celebrates the launch of 8 startups & the creation of 140 jobs in tozeur
In partnership with the Regional Business Center, Mashrou3i organized a ceremony in Tozeur to celebrate the successful launch of 8 start-ups and the creation of around 140 new jobs in the region. The Mashrou3i Start Up Day, held at the Palm Beach hotel in Tozeur, brought together the Governor of Tozeur, Mr. Mohamed Aymen Bejaoui, staff from local business support institutions and Mashrou3i project beneficiaries of the region. It was also an opportunity to reinforce local support for the project and to highlight results achieved so far.
closing ceremony FOR MASHROU3I olive oil platform in bEja
Around 30 actors from the olive sector in Beja, including farmers, cooperatives, olive oil producers and representatives from banks and local support structures gathered in Toukaber for the presentation of the Beja Olive Oil Platform’s 5 year strategic vision. Established by the Mashrou3i project, the Beja Olive Oil Platform aims to promote regional development by improving market access for olive oil made from the region’s Chetoui variety. During the meeting, the value chain actors agreed to join forces and engage in shared marketing, packaging and distribution efforts as well as improved quality standards in order to collectively access new export markets.