Mattel- American Girl Internship Haley Pearson

About Mattel
  • Founded in 1948, the name is a portmanteau of the founders' names Harold Matson and Elliot Handler
  • Originally sold picture frames and dollhouse furniture
  • Donates millions to children's hospitals and charities

Crisis Response

Top: In 2007, lead paint was found on millions of Mattel's toys made in China. Left: Pie chart of Mattel's costs due to the 2007 crisis. Right: Mattel's new line of inclusive Barbies introduced in 2016.
  • After finding toys contaminated with lead paint in 2007, Mattel recalled 18 million products
  • The victim of declining sales and critique of feminist groups for years, Barbie recently combated this with a more inclusive line of dolls that includes varied body types, hair textures, and ethnicities

American Girl

  • One of the main subsidiaries of Mattel
  • Inclusive and education-foused culture
  • Won dozens of awards for their products in the past 4 years
  • President: Katy Dickson
Dolls from American Girl's Historical series (some of the dolls pictured are now discontinued).
About the Internship
  • Located in Chicago
  • Learn key parts of running a retail business and design a business concept
  • Interning at a self-aware company with excellent recent improvement would be an invaluable experience

Works Cited

  1. "Awards." American Girl. American Girl, n.d. Web. 11 Apr. 2017.
  2. Hurley, Robert. "How Mattel regained trust." Financial Times. N.p., 2 Jan. 2012. Web. 11 Apr. 2017.
  3. Li, Shan. "Mattel taps Google executive as new CEO." Los Angeles Times. N.p., 17 Jan. 2017. Web. 11 Apr. 2017.
  4. Schultz, Clark. "Mattel higher after Barbie improvement leads to earnings topper." Seeking Alpha. N.p., 20 July 2016. Web. 11 Apr. 2017.

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