GREAT CREATIVE IDEAS ARE LOST IF WE DO NOTHING AT ALL, TOGETHER THE POSSIBILITIES ARE ENDLESS
Maikel Mirabal is a creative director and graphic designer. Graduated in 2004 from ISDI Instituto Superior de Diseño, (Institute of Higher Education of Graphic and Industrial Design), Havana, Cuba, and currently lives in the sunny state of Florida, USA. Proudly working as a graphic designer in the floral industry for the last 6 years at the marketing department of The USA Bouquet Co, Mirabal delivers creative excellence and high quality work for clients and sales representatives.
His extensive experience in developing unique and personalized integrated marketing solutions, and effective strategies for global brands in multicultural markets, makes Mirabal ideal to revitalize your marketing and promotion department with his arsenal of creative and fresh ideas filled with effective and innovative visual results. His portfolio shows an array of projects containing a wide variety of visual solutions that illustrate his expertise as a graphic designer, art director, creative producer and photographer. Mirabal is a down-to-earth team player who recognizes strengths and enjoys transforming challenges into opportunities of improvement.
DESIGN DUTY = listening, imagining, designing and executing the ultimate design.
Specialties: branding, illustration, advertising, poster design, packaging, integrated campaigns, digital, promotions and editorial design. Both Mac and Windows platform user. Works with Adobe CC software (Photoshop, Illustrator, InDesign, Acrobat, Lightroom), SketchUp and more. Creating websites using Squarespace.
FLORAL INDUSTRY FIELD (2012 - Present)
(art direction, advertising, branding, brochures, catalogs, digital banners, photo retouch, poster, environmental design and packaging)
2004 - 2011 (CUBA)
During seven consecutive years, I was part of the team at Santiago Alvarez Office, inserted in the ICAIC (Cuban Institute of Cinematographic Art and Industry). With that team I was able to create and develop multiple visual campaigns that supported their main international event: the festival of documentaries "Santiago Alvarez in memoriam". In those years I adopted the "silkscreen" as a main way of expression and print technic, very rooted in the history of the Cuban poster, where is very significative the economy of colors and the use of a universal communicative elements as symbols, typography and the illustration use.
Posters (50cm x 70cm, silkscreen)
Others Projects (CD's covers, motion, branding)