Advertising Profolio

g regulation refers to the laws and rules defining the ways in which products can be advertised in a particular region. Rules can define a wide number of different aspects, such as placement, timing, and content. In the United States, false advertising and health-related ads are regulated the most. Two of the most highly regulated forms of advertising are tobacco advertising and alcohol advertising. (Wikipedia)

They are advertising a product. (Cigarette, Maltesers)

The advertisement is banned because it may affect how people, children think of school.

The advertisement is banned because it is about a school fair and it looked as the fair is very dark and scary and the alcohol in the start of the advert.

The advertisement is banned because it looks as if they are lesbians.

1. Ltd- 1,513 complaints( man's clothing is overly sexual so it was offensive)- not upheld( not find it offensive and in breach of code)

2. BV- 683 complaints

3. Paypal (UK) Ltd- 464 complaints 1. She Objects challenges consumers and content creators to think critically about the correlation between the media’s portrayal of women and and eating disorders and self-esteem issues for girls, violence against women and the erosion of female ambition. 2. To spotlight the portrayal of women in the media as objects and the correlation between this and: a) body image and self-esteem issues for women and girls; b) violence and harrassment against women, and c) a lack of ambition to aspire to leadership roles on the part of women

To advocate a greater sensitivity and responsibility by the media, entertainment and advertising industries and a culture that celebrates diversity and the positive portrayal of women in the media

To champion a greater share of voice for women in the media

To recognise the role of individuals as content creators and distributors and their power to use social media to call out content that continues to objectify, sexualise and diminish women while ensuring the messages and photos they post online emphasise actions and values rather than looks

To include men as an integral part of the solution and to engage them as champions for the positive media portrayal of women while at the same time, identifying men as victims of objectification and straightjacketing by traditional concepts of masculinity.

To make media literacy and critical thinking a core element of the teaching curriculum, especially at the secondary school level. 3. The films are just a small part of the organisation I think, because within a few minutes, it is impossible to tell how they are impacting in the world for women.

Write (obviously)


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