Pedestrians in Downtown Naperville may find themselves craving a fresh-scooped cup of ice cream while touring the town, and when paired with a popping atmosphere with bright colors and an upbeat, welcoming staff, it makes the perfect pitstop. Ben & Jerry’s has been around for nearly 43 years, and since then, they have perfected not only their product, but also their experience. Customers come to Ben & Jerry’s expecting to make memories, and the two founders were successful in delivering.
Immediately upon walking in, customer’s are met with the smell of sweet vanilla and an array of decoration. The welcoming staff greets the customers, offering samples of a wide range of flavors. The ice cream is then scooped and stacked high into overflowing cups.