During a time when the newsroom was filled with mostly men, the Miami Hurricane nominated an attractive female student, often a young freshman girl, to be the ‘Hurricane Honey’ each week. Starting on Valentine’s Day of 1947, the staff’s “chief H.H.S. (Hurricane Honey Spotter)” would scour campus, looking for the prettiest girls to post on the front page of the paper.
The photos showed women posed in ways to accentuate their figures and featured descriptions with blatantly sexist language. Common phrases promoting female stereotypes such as “sitting pretty” were used to set the scene for each photograph.
Few details about the women beyond their physical appearance were mentioned. Writers described many of the honeys’ heights, weights, and even offered exact bust, waist and hip measurements for some.
Hurricane Honey No. 3 of 1947 was described as “vivacious and delightfully refreshing” with “an eye-filling figure of 113 pounds.”
The Hurricane defined a “curvaceous nursing major” from 1961 with measurements “35-23-34” as “the blonde with a come hither look” and another in 1957 as “one secretary who doesn’t sit on her boss’ lap.”
In reference to one honey who liked to swim, the Hurricane declared it would “be looking for her when she next goes near the water.”
Many of these were written by the male sports editors at the time who would pin the Hurricane Honeys with an orchid each week either at a sporting event or in the newsroom.
At the end of each semester, students voted on their favorite honey. The crowned Honey received free dinners for two, purses or other merchandise as well as a cash prize of $100.
One week when the Hurricane had posted only a small photo of the “dainty sex,” an apology was addressed to the “fellas” on the front page stating that this had been “just an oversight.” The Hurricane compensated with a large smiling photo of a new honey, writing that they hoped it would “make amends” and promised to “oblige with a bit of feminine pulchritude in future issues.”
The final Hurricane Honey, described as being "imported from Ecuador," had her photo in print May of 1961. At the start of the following semester, the newsroom featured a more coed staff, with several new female section editors and the first female editor-in-chief in several years, Susan Newman.